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Marketing mix

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  1. MARKETING MIXS

  2. Taste the combined benefits of convenience, health and variety – only with ‘TASTISM ' Ready-To-Eat range. Our range of products cover wide range of delicious North Indian and South Indian recipes, to give you a taste of food which taste just like fresh home cooked food. It is your ready help in kitchen for authentic taste, variety of choices in different Indian cuisines and high on convenience. Our range currently comprises of Poha , kesariHalwa ,Methithepla , kabbabparatha Each item on our Ready-To-Eat menu is natural, preservative-free and 100% vegetarian. Our technology also ensures that each item delivers that 'just-cooked' freshness straight on your plate!

  3. PRODUCT

  4. Frozen Foods / Ready To Cook • Poha with Chutney • MethiThepla with pickle • KabbabParatha with sauce • Sweets Mixs • Kesarihalwa

  5. PLACE

  6. We create a strong and extensive distribution network that includes services of distributors and retailers. • Its products are easily available to consumers through its own stores and in super market , hyper markets, discount stores, convenience stores and grocery stores.

  7. PRICE

  8. We will adopt MARKET PENETRATION PRICING POLICY & implement reasonable rates for products. Pocket-friendly and affordable rates will help the company in reaching further markets. • We will implement promotional policies and offers incentives like coupons , tour package etc

  9. PROMOTION

  10. We will pursue an AGGRESSIVE and INTENSIVE MARKETING STRATEGY at regional, national levels. • We will organise sampling activities at popular places and launch several ad campaigns via television, magazines, newspapers and social media platforms to garner maximum coverage. • We will collaborate with famous, SanjeevKapoor celebrity chef to increase its brand visibility

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