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What is SEO in simple language

Search engine optimisation is a way to improve the ranking of any website in search engines. It's an easy way to get more and more traffic on your site and practice of increasing the quantity and quality of traffic to your website through organic ways.<br><br><br>search engine optimisation (SEO) is not a costly advertising way. Thereu2019s plenty you can do increase organic traffic at no cost except your time.<br>

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What is SEO in simple language

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  1. What is SEO in simple language! Search engine optimisation is a way to improve the ranking of any website in search engines. It's an easy way to get more and more traffic on your site and practice of increasing the quantity and quality of traffic to your website through organic ways. search engine optimisation (SEO) is not a costly advertising way. There’s plenty you can do increase organic traffic at no cost except your time. The Basics of search engine optimisation. Most people who run websites have a limited understanding of SEO, so you often only need to get the basics right to succeed. Here some fundamental points to SEO 1 crawl accessibility so engines can read our website 2 compelling content that answers the searcher query. 3kewboard optimized to attract searchers and engines. 4 Great users experience including a fast load speed and compelling UX. 5 title,URL,and description to draw high CTR in the rankings. Types of SEO

  2. 1.BlAck HaT SEo 2.White Hat 0rganic SEO 3.GREY Hat SEO 1 Black Hat SEO; Blackhat SEO exploits weakness in the search engine algorithms to obtain high ranking for a website . such techniques and methods are in direct conflict with search engine guidelines.

  3. 2 white Hat SEO; White Hat SEO utilized techniques and methods to improve the search engine rankings of a website which don't run afoul of search engine (mainly google) guidelines. 3. Grey Hat SEO; White Hat SEO + Black Hat SEO becomeGrey hat SEO but white hat seo play main role while black HAT SEO plays as side role 1 On page optimization;On-Page Optimization means Optimize the customer or own website. For optimize the customer or own website some terminologies are used which explanations are shown in below. SEO Keyword Research: Keyword is the most important factor for On Page Optimization because using “Keywords” search engine knows about your business field e.g. Web Development Company, Hotels, and Schools etc. so that choose well and better keyword for your customer website. All Keywords must be used in web content. Competitions Website Analysis Visit your competitions website which already have good page rank or ranking on a search engine. But be aware may be your competitions website use Black Hat SEO so you can take only help from your competition website but don’t copy content.

  4. Client Side Web Page Analysis Understand about your client business and analysis all webpage of site one by one using Search Engine guidelines and don’t use copy content. 2 off page optimization. S Off Page Optimization is the most important part of White Hat or Organic SEO, because in which optimization part of webpages are considered by all search engines in giving ranking preference to a webpages. We can say that “Link Building” is the primary factor of off page optimization. In the off page optimization all SEO activities are done beyond the websites. We can use multiple factors for getting “Links”. Below we have explanation of all off page optimizations techniques one by one. Page Rank: Page Rank is a link analysis algorithm which is used by search engines to determine relative importance of your link within their database The page rank of particular website is starting from 1 to 10 and average Page Rank is 3 which giving by search engines. Google Re-Evaluates Page Rank about Three

  5. to Four times per year, so almost every Three months Google calculates Your Page Rank again. How to increase page rank The page rank mostly depends on “Backlinks” so if your site has no. of backlinks then search engines definitely give a good page rank to your website. a. Backlinks b. Inbound Links c. Internal Links d. External Links e. No-Follow Links f. Do-Follow Links 1. good Quality Content: Doesn’t use duplicate content Guest and your content need to be clean & it should write in simple language. 2. Site Submitting: you have to Submit your site in web directories for backlinks. 3. Posting: This techniqueofguest posting is mostly used by SEO Expert to increase Page Rank. Some Blogs have an option of Guest Posting through which you can post at their blog and get backlinks in return to your blog. This really helps you if you are posting on a good Page Rank Blog with the same Niche as yours. 4. ExchangeLink: Exchange Link technique is too old but still working. Some sites have an option to link exchange, you can place their website link in your site and they place your website link in their website

  6. but you should choose those websites which have good page rank as compared to your website for link exchange and may be you will get traffic from those sites. 5. Update Content:Google search engine is like to fresh and new content on a website so keep changing your website content timely. It will give more chances to increase Page Rank. 6. Blogs Commenting: Some blog sites have Do-Follow links so it is help to increase the “Backlinks” of your website and maybe some users can access your website through that comment. 7.Social Bookmarking: Today Social Networking site is the most easy platform to publish your business, some social networking site have “No-Follow” Links and some have “Do-Follow” links so through sharing, commenting you can get more traffic on your website and social networking which have “Do-Follow” link you can ret Backlink on your website. 8. Website Accessibility: If Your Website is syay down for a long period of time, Google may reduce the ranking of your site. So you should always keep Your Website accessible. 9. Never use Black Hat SEO: Never ever use Black Hat SEO techniques, may be Google banned your site and added in “Black List”. Please always prefer White Hat SEO. Link Baiting: If your website has copied content of another website so you must add their website link in your webpage as reference. Do it for others and if your content is good and trusted, let others do it for you. It's a way to increase popularity in your link Photo & Video Sharing:You should publish and share your Photo, 10. Video and make them public in different photo & Video sharing websites like Flickr, Picasa, Photobucket, Picli, YouTube, Metacafe, Dailymotion, they all have good page rank. By using the technique of photo & Video sharing you may achieve good traffic on your website.

  7. Directories submission Directory submission is known as the practice of submitting your website URL and its details on the web in a directory under a particular category. This is a way which helps you to improve your link building. Directory Submission is an off page technique which helps to optimize your webpage. A Web Directory is a directory on World Wide Web which is also known as “Link Directory”. We can understand the web directory with help of examples about phone directory, in the phone directory we have no. of Phone Numbers with their small details as well as web directory is the directory of domain names or websites with Meta Keywords, Meta Descriptions and others factors. Each web directory has different rules to submission of domain name or website. May be some directories are paid or they have low page rank and may be some directories are Black Listed by search engines. So that the SEO Expert should use those directories which are trusted and they have page rank more than customer website. The page rank will understand in detail at below topics. Yes it is true the web directories give delay response but it is worth doing. The submissions in web directories are SEO friendly and well maintained. It has lots of advantages that are “Direct Traffic”, “Keyword ranking in search engines” and it is also help to increase the back links. Step of Directories submission;; alysis the keyword for your or customer websites. Prepare “Title” and “Description” of website which you want to submit in directory. Create a separate email address has to be opened for the submission. Select those directories which have high page rank as compare to your or your customer website.

  8. Submit your website in web directories. Acceptance of confirmation email. Weather your website is old or new the “Directories Submission” is very important for your websites. Benefits of directories submission` 1. One Way Links:The themes based pages is help to increase backlinks of your website. When you submit your site on directories then all submission are made in the category that are related to your website and has similar other websites. This make quality category where lots of site with the same topic are listed in this way you get quality one way links. 2.Anchor text links and Keyword Ranking:An important part is played by the Anchor text used in directory submission. Each anchor text link from directories helps your website to rank on that keyword in search engines. Thus the Search engine keyword rankings are aided a lot by the directory submission. 3.Fast Indexing of Website:If the quality of the directory is good then the search engine bot would crawl the directory very fast and if there is a link to your website the bot would visit and index your site as well. Thus it can be said that the directory listing increases fast indexing of your website. Brand Visibility and Direct Traffic:Visibility to your website and brand name is greatly aided by the Directory submission and also provides direct traffic. www.microwavecomputer.com

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