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What is SEO ? | SEO-course-in-Kerala

SEO can help a website to rank higher in the SERP as Google promote more authentic data to be visible to the public. Learn more about SEO and Its types through the Document given along with this.

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What is SEO ? | SEO-course-in-Kerala

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  1. SEO Explained SEO course in Kerala

  2. Table of Contents 01 02 03 About SEO SEO Explained Factors Affecting SEO 04 05 06 Different Types Of SEO Techniques Different Kinds Of SEO Conclusion

  3. About SEO Brief Intro to SEO

  4. SEO What is SEO? Search engine optimization (SEO) is a process done to optimize a website with the goal of improving the rank rankings in the search results and getting more organic (non-paid) traffic to the website

  5. SEO Explained

  6. SEARCH ENGINE OPTIMIZATION Search engine optimization can be explained as the processes done to improve the visibility of a website in the SERP of a search engine. The basic goal of SEO is to rank the website first at the top to drive more traffic to the website,more traffic means more clients more sales and more revenue.So the importance of SEO is high in these days of digital transformation .

  7. Factors Affecting SEO

  8. Factors Affecting SEO • A Secure and Accessible Website • Page Speed (Including Mobile Page Speed) • Mobile Friendliness • Domain Age, URL, and Authority • Optimized Content • Technical SEO • User Experience (RankBrain) • Links • Social Signals • Real Business Information

  9. Different Types Of SEO Techniques

  10. Types Of SEO On-Page SEO Technical SEO Off-PageSEO It is largely to help Google bots successfully crawl, interpret and index all the pages of your site for future use. All the measures you take to make your web page rank higher on search engine results pages (SERP) falls under On-Page SEO. This refers to everything you do outside of your site to fare better and feature higher up in Google’s SERPs. Negative SEO This is done with the intention of making your competitor’s search rankings suffer so that you yourself can take their place or benefit from it.

  11. Different Kinds Of SEO

  12. White Hat SEO Refers to all the optimization techniques which abides by Google’s Search Engine Guidelines. Grey Hat SEO It is often used by SEO agencies due to pressure to see quick results from a client and fall in between white and black hat SEO in terms of approach. Black Hat SEO This is the exact opposite of white-hat SEO in that it finds and takes advantage of any loopholes or weaknesses in Google’s search algorithm to rank better on its SERPs.

  13. Conclusion SEO is very important to website and a company to improve its website ranking on SERP and also to increase the sales and traffic to the website,There are many ways in which you can learn SEO, SEO course in Kerala are also available if you are interested in offline mode or online mode of education.Make sure you select a course covering all the section of SEO that is important.Start your SEO journey and thereby achieve your dream career.

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