After Effects of Integrating Dynamics 365 Marketing with Portal

1. After Effects of Integrating Dynamics365 Marketing withPortal Customer service and marketing are two important and distinct departments of any business. The two departments are very different from one another. While one focuses on improving the experience, the other focuses on increasing sales. However, in the era of social media and online reviews, businesses realize that the unification of these two departmentsisessentialtoachievegoalsfaster. sales@crmjetty.com

2. The unification of these two departments solves age-old problems.Itkeepsthecustomerserviceteamupdatedabout the promotions that the marketing team advertises. The marketing team is well aware of the customer service problemintheareatheyaretargeting.Thisisonthehuman level. Wonder what you can accomplish by integrating a self-service portal with a marketing module? The result will beremarkable. Hence, in this article, we will discover how businesses can integrate Dynamics 365 Marketing module with their Dynamics 365 portal. What results will it yield? Whetherit’s therightchoiceornot. Overview of Dynamics 365 forMarketing Dynamics 365 Marketing is a marketing automation app within the Dynamics suite that allows businesses toexecute various marketing campaigns, create personalized experiences, generate leads, align sales with marketing goals, get a 360-degree business view, and improve ROI usingtherequiredtoolsandfeatures. MicrosoftDynamics365Marketingoffersvarious email capabilities such as designing and delivering marketing campaigns, creating landing pages, automated customerjourneys,promoting,managing,andanalyzing sales@crmjetty.com

3. marketing events, built-in analytical dashboard, smart scoring,etc. How doesPortal Integration Affect Microsoft Dynamics 365 MarketingFeatures? Dynamics 365 Marketing enhances customer experience via interaction, engagement, and delivery. The purpose of a Dynamics 365 portal is to improve customer service by enhancing digital interaction, collaboration, and proactive support. While integrated, businesses can benefit from all the marketing features: orchestrate real-time customer journeys, design real-time customer interactions, win customers through loyalty programs, manage and nurture leads,andcreateengagingAI-assistedcontent. Once integrated, businesses can access all these data directly from their portal. For instance, they can map the customers’ journey and leverage it to provide personalized customerservice.Theycancreatepersonalizedpromotional emails using the gathered data from CRM, portal, and marketing module. The chances of returning customers are high as customers get the level of service and interaction theyexpect. sales@crmjetty.com

4. Customers can get access to marketing-specific web pages directlyfromtheportal.Forexample,iftheyhavetoregister attendance for a webinar, they can log in to the portal and register their attendance. If there is some scoring on this attendance, they will be allotted the scores directly. This feature helps track where prospective lead is in the sales funnel. Suppose you’re targeting the real-estate industry; you can designacustompagespecificallyforthataudienceusingthe portal’s drag and drop feature. You can also create campaign-specificlandingpages.Whencustomersvisityour site, you caninteract with them with a targeted advertisement and a contact us form. This way, you can gathernew prospective lead information and act accordingly. The integration enables you to visualize customer interactions and track your team’s performance, leads,sales, and overall business performance. The integration of Power BI provides you with better insights. It gives you a reality check in facts andnumbers. Collaboration was possible with the portal. But with Dynamics 365 Marketing and the built-in Microsoft Teams chat, you can collaborate with your team without leaving Canvas or email editingexperience. sales@crmjetty.com

5. Dynamics 365 marketing, when integrated with the portal, creates a unique experience. It provides businesses a 360-degree view of customer interactions and helps enhancetheoverallcustomerexperience. ChooseWhetheryouShouldIntegrateMarketingModuleorNot You should integrate a Microsoft Dynamics 365 marketing module into your Dynamics 365 portal according to the benefits and capabilities. However, Dynamics 365 portal offers limited flexibility and is costly. For every certain number of users and logins, the subscription cost increases. In such a case, integrating other apps from the Dynamics suite might double or triple the cost. Besides, you don’t know the features it might offer or how much flexibility it would offer. Hence, I suggest that you go for a custom-developed Dynamics 365portal. What is Right for yourBusiness? A custom Dynamics 365 portal that offers flexibility to extend the features per your business requirements means that if you want to use a Dynamics 365 marketing module, you can get all the features custom developed in your solution. Besides, you won’t have to pay extra whenever a new userregisters. sales@crmjetty.com

6. PortalXpand –aDynamics365Portalisacustomsolutionby CRMJetty that can be tailored to your business needs. Whether you need marketing-specific features or sales-related,youcangetitallinyourportalsolution. Know How We DoIt Source: https:/ www.crmjetty.com/blog/after-effects-of-integrati ng-dynamics-365-marketing-with-portal/ sales@crmjetty.com