Content Marketing Statistics - SEO Kansas City

1. 10 Statistics that Makes You Invest in Content Marketing

2. Compared to traditional marketing programs, content marketing costs 62% less and generates approximately three times the volume of leads. • On average, conversion rates are six times higher for companies and brands using content marketing than those that aren’t, at 2.9% vs. 0.5%, respectively.

3. Almost two thirds of marketers – 60% – produce at least one new content asset every single day. • On average, long-form blog posts generate nine times more leads than short-form posts.

4. 80% of executives and business owners prefer to receive information about a company through articles rather than advertisements. • An overwhelming majority of B2B service and product buyers – 95% – consider content as trustworthy when evaluating a company and its offerings.

5. Nine out of 10 B2B product or service buyers say that online content has had a moderate to major impact on their purchasing decisions. • More than half of marketers – 58%  – said that “original written content” is their most important digital asset.

6. Almost 60% of marketers reuse and repurpose content between two and five times. • Approximately 28% of marketers say they have reduced their digital advertising budgets in order to produce more content assets.

7. Visit converg.comto know more. Call: 913-871-0453 E-mail: info@converg.com