Leading Digital Marketing Agency in Tri-City Chandigarh

1. What is Local SEO? Search Engine Optimization become an integral part of marketing businesses that rely on website traffic. Local SEO is the part of SEO aimed at improving search results in a precise geographical location. Not every firm has an international presence or even a national presence, but every business firm has a local presence owing to their registered address, where their major operations take place. For instance, if you own an ice cream parlor in tri-city Chandigarh, it would be difficult for you to deliver near cities such as Panchkula, because surely, you are not going to deliver the product to Panchkula. This is where Local SEO comes into the picture. It aims to ensure that your business shows up at the right time when local customers are looking for a product similar to your product. This Includes: ● Claiming a business listing to ensure that a franchise location appears on the Local Search on Google. ● Managing online ratings reviews Local-Centric Social media engagement and so on. "Google uses a different set of ranking factors to rank local search results" Google's unique Ranking Signals for Local SEO: 1. The location that the person is from. 2. Presence of Google My Business listing 3. Keywords used in Google My Business profile 4. The sentiment of Online reviews 5. Keywords used in online reviews 6. Number of 'Check-ins' 7. Number of shares on Social Media 8. Google maps star rating for that Business Benefits of Local SEO: ● Better online Visibility: Local SEO activity such as citation and link building, increases your online visibility. That makes your business more easily discoverable by new audiences. More in-store traffic: Greater local visibility brings more foot traffic to your location. Local Shopping Boom: After COVID-19 strikes, more than half of the customers prefer to shop locally to support local businesses or local brands. Local SEO puts you in new business opportunities. More Calls: Google My Business Profile optimization can lead to enriching Google Map visibility. This can leads to more calls and more person-in visits. More competitive: Local SEO makes you more competitive as it uplifts you to study what your competitors are doing well and what strategies are working for them. ● ● ● ● By doing Local SEO local customers will find local commodities easily and fastly on SERP. This includes retail stores, services businesses, restaurants and hotels, hospitals, and

2. banks, and optimizing in the right way allows people to find information about your business and puts them one step closer to the transaction. Local SEO is one of the most important aspects to increase visibility in a cost-effective way within a short space of time. To get your Local SEO done, feel free to contact the leading Digital marketing agency in Tri-City Chandigarh