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SEO in 2014

Many people thinks that SEO is not really useful as Google entirely changing its algorithm in recent times, I do believe you have to check out the newest changes to find out the way Google and SEO will be ingesting the long run. View the Presentation and you may discover some priceless suggestions for SEO in 2014.

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SEO in 2014

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Presentation Transcript

  1. SEO in 2014

  2. Google algorithm has changed significantly in recent times

  3. Many people predicting it as death of SEO.

  4. It is the time to put more focus on social-centric optimizations.

  5. Marketers trapped into the transitions of changeover.

  6. Google is focusing on quality over quantity

  7. Find out more about the latest transitions

  8. No more keyword referral data

  9. Google brought secure search

  10. Google encrypting 100% keyword referral data

  11. Therefore, online marketers are taking a different SEO strategy

  12. Even now it is possible to get limited keyword data from PPC programs

  13. Such as

  14. Extract keyword data

  15. By

  16. Page rank is no longer important

  17. Search Engine Watch says: “If Google shuts off this data flow entirely, which wouldn’t be surprising, then [marketers] will have to rely on other real world (and better) measurements instead. This would actually be better than using PageRank anyway, because Google says they don’t use it that way themselves, so why should we?”

  18. Hummingbird Update

  19. Hummingbird algorithm Better interpret user intent Deliver more accurate results

  20. The Role of Content in 2014 and Beyond

  21. Diversify your content

  22. Stand out from your competitors

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