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Copywriting Services offer by Discover SEO Adelaide

Discover SEO Adelaide have an expert copywriter in Adelaide. We are famous for copywriting services and also we provide unique and quality content for your website at affordable cost.

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Copywriting Services offer by Discover SEO Adelaide

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  1. Copywriting Services offerby Discover SEO Adelaide 1 http://www.discoverseoadelaide.com.au/

  2. What is Copywriting? • Copywriting is the process of writing advertising promotional materials. Copy is content primarily used for the purpose of advertising or marketing. This type of written material is often used to persuade a person or group as well as raise brand awareness. 2 http://www.discoverseoadelaide.com.au/

  3. Effective Copywriting • Exploit your product's benefits. • Exploit your competition's weaknesses. • Know your audience. • Communicate W.I.I.F.M. (What's In It For Me?) • Focus on "you," not "we." • Understand your medium. • Avoid T.M.I. (Too Much Information) • Include a call to action. • C.Y.A. (Cover Your Ass) • Proofread. http://www.discoverseoadelaide.com.au/ 3

  4. Commandments of Copywriting • Write as if you are talking to a friend. • Use simple words that are easily understood. • Spend more time developing your headline and lead than anything else. • Honor the fathers of direct response advertising. • Do not write copy for bad products, bad offers, or bad clients. • Do not write a word until you’ve thoroughly researched your market. • Know who you’re copywriting to. Use an offer and approach that is appropriate to the audience. • Do not bear false witness regarding the product or service you are selling. http://www.discoverseoadelaide.com.au/ 4

  5. Copywriting Tips • Be clear • Be concise • Make it about them • Break up the page with subheads and bullets • Avoid overuse of buzzwords • Don’t overlook micro copy • Craft a compelling call to action • Gauge the competition • Know your audience • Revise and optimize 5 http://www.discoverseoadelaide.com.au/

  6. Contact Us Our Address: Discover SEO Adelaide 7/60 Hindmarsh Square, Adelaide SA 5000 Call Us: (08) 7009 4477 www.discoverseoadelaide.com.au http://www.discoverseoadelaide.com.au 6

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