Matcha Market in Good Shape in 2020; COVID-19 to Affect Future Growth Trajectory

1. Matcha Market www.futuremarketinsights.com I @futuremarketins I /company/future-market-insights © 2019 Future Market Insights, All Rights Reserved September 2020 Report Id : REP-GB-7863 Published On : 2018-12-05 Category : Food and Beverages

2. AboutFuture Market Insights Future Market Insights (FMI) is a premier provider of syndicated research reports, custom research reports, and consulting services. We deliver a complete packaged solution, which combines current market intelligence, statistical anecdotes, technology inputs, valuable growth insights, aerial view of the competitive framework, and future market trends. We provide research services at a global as well as regional level; key regions include GCC, ASEAN, and BRIC. Our offerings cover a broad spectrum of industries including Chemicals, Materials, Energy, Technology, Healthcare, and Retail. We have a global presence with delivery centers across India specializing in providing global research reports and country research reports. FMI is headquartered out of London, U.K., with a state-of-the-art delivery center located in Pune, India. We combine our knowledge and learning from every corner of the world to distill it to one thing – the perfect solution for our client. Research Capabilities Sector Coverage • Customized Research • Syndicated Research • Investment Research • Social Media Research • Automotive and Transportation • Electronics, Semiconductor, and ICT • Retail and Consumer Products • Industrial Automation and Equipment • Chemicals & Materials • Food and Beverages • Services and Utilities • Energy, Mining, Oil, and Gas Customized Research Syndicated Research Investment Research Social Media Research Subscription Information For detailed subscription information please contact Hari. T (Sr. Manager - Global Business Development) T: +44 (0) 20 7692 8790 | D: +44 20 3287 4268 Email: hari.t@futuremarketinsights.com

3. Research Methodology (1/2) Research & Intelligence Data Collection Actionable Insights Data Filter & Analysis Business Solution 1 Market profiling 2 Formulating discussion guide • Identifying key opinion leaders • Questionnaire design • In-depth interviews • Coverage across value chain 3 A Developing list of respondents • Key industry experts • Channel study • Developments • Market dynamics • Products • Conclusions Primary Research 4 SOLUTION Data collection • Market participants • Key strengths • Product portfolio • Mapping as per value chain • Key focus segments B 5 Desk Research Data validation 6 C Data analysis Primary Research # • Secondary Research # • Paid Publications# Company Analysis • Linkedin • Zoominfo • Salesforce • Avention • Company websites • Company annual reports • White papers • Financial reports • Factiva • GBI • Genios • Meltwater 7 Insights Systematic Research Approach # includes sources of databases

4. Matcha Market Analysis FMI has compiled a study on matcha, which offers an analysis and forecast of the Matcha market in its publication titled Matcha Market: Global Industry Analysis 2013 – 2017 and Opportunity Assessment 2018 – 2028. This report on matcha market covers some of the vital facets which are key influencing factors on the demand and supply for matcha over the next several years. An in-depth review of growth drivers, potential challenges, unique trends, and opportunities for market participants equip readers to fully comprehend the overall landscape of the matcha market. The report on matcha market also covers analysis of key regions and countries of particular interest which are anticipated to become frontrunners or remain laggards over the forecast period. The report covers a historical analysis of the market from 2013 to 2017 and provides forecasts from 2018 to 2028 in terms of volume in metric tons and revenue in US$. Matcha is a powdered variant of green tea with its roots in Japanese culture. While it is predominantly used for drinking as tea, it has also found its way into recipes as an ingredient. Matcha has a sophisticated flavour and is power-packed to the brim with antioxidants, amino acids, and other nutrients. One of the unique aspects of matcha lies in its cultivation: it is shade-grown towards the end of its harvest, thereby increasing the chlorophyll content and resulting in a vibrant, green colour. Matcha cultivated in Japan is different from matcha produced elsewhere, due to soil characteristics, micro-climate, and processing techniques used post-harvest that results in enhanced nutritional content, better taste, and brighter colours. Sample of Research Report @https://www.futuremarketinsights.com/reports/sample/rep-gb-7863 This report on matcha market has been broken down into different chapters to enhance clarity and provide context. A brief executive summary at the beginning of the report consists of some of the key findings of the study on matcha market, as well as market estimates and growth rates for important segments. The following chapter presents the definitions and scope of the study, as well as the coverage in terms of the way the matcha market is structured.

5. Matcha Market Analysis Subsequently, the chapter on market background presents the evolution of matcha, relevant economic indicators such as GDP and per capita consumption, including an assessment of the supply chain, policy developments and regulatory scenario, dynamics impacting the matcha market as well as an explanation of the factors considered important to develop forecasts and estimates. The report on matcha market also includes a chapter on pricing analysis, highlighting price point variations between different regions and products, including pricing forecasts. The following chapters dive deep into the global matcha market, covering detailed information based on grade, nature, end use, packaging, and sales channel. The next set of chapters provide region-wise analysis and forecasts of the matcha market, covering vital aspects of the market in North America, Latin America, Western Europe, Eastern Europe, China, Japan, Southeast Asia and rest of Asia Pacific, and the Middle East and Africa. A dashboard view of some of the key companies operating in the matcha market in terms of their offerings, regional presence, and other metrics is a precursor to detailed profiles of these participants including financial information, strategy overview, and SWOT analysis, market share, as well as analyst commentary. Some of the key players analyzed in the matcha market report include ITO EN Ltd., Tata Global Beverages Ltd., Starbucks Corporation, The Hain Celestial Group Inc., Unilever PLC, Aiya-Co. Ltd., The AOI Tea Company, McCormick & Company, Inc., Matchaah Holdings Inc., and The Republic of Tea. To develop the market estimates for matcha, the overall production of matcha in different regions and countries have been taken into account, which is followed by tracking the trade of matcha and imports by major consuming countries. This is then cross-referenced by understanding the average per capita consumption of matcha in different forms for top countries globally. Prices of matcha have been obtained from manufacturers, distributors, and wholesalers for bulk quantities at a country-level.

6. Matcha Market Analysis Our team of analysts reviews and interpret data from a variety of sources. Data attributed to ‘FMI’ are derived by using a combination of various approaches, which are then consolidated, interpreted, and extrapolated by FMI analysts. Data is sourced from government statistics, trade associations, company annual reports and investor presentations, press articles and directories, technical publications, and online databases which are cross-referenced with FMI’s reports and internal repository of data to filter and validate the collected information. Intelligence gathered from desk research is supplemented by extensive interviews with selected key expert participants across the value chain not only to gain information specific to their role and operations but also to obtain their perspective and insights of the issues impacting the matcha market. Global Matcha Market: Segmentation Analysis by Grade Ceremonial Classic Café Culinary Analysis by Nature Organic Conventional

7. Matcha Market Analysis Analysis by End Use Food Processing Beverage Processing Personal Care Foodservice Tea Shops/Café Restaurants Institutional Household Analysis by Packaging Bulk Bags Cartons Sachets Stand Up Pouches Tins

8. Matcha Market Analysis Analysis by Sales Channel Direct Sales Indirect Sales Hypermarkets/Supermarkets Convenience Stores Specialty Stores Online Retailing To Buy This Research Report @https://www.futuremarketinsights.com/checkout/7863 Analysis by Region North America Latin America Western Europe Eastern Europe China Japan Southeast Asia and rest of Asia Pacific

9. Matcha Market Analysis ABOUT US: Future Market Insights is the premier provider of market intelligence and consulting services, serving clients in over 150 countries. FMI is headquartered in London, the global financial capital, and has delivery centers in the U.S. and India. FMI’s research and consulting services help businesses around the globe navigate the challenges in a rapidly evolving marketplace with confidence and clarity. Our customized and syndicated market research reports deliver actionable insights that drive sustainable growth. We continuously track emerging trends and events in a broad range of end industries to ensure our clients prepare for the evolving needs of their consumers. For more insights on the Matcha Market,you can request a report sample with full TOC

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