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Bing Has Approved the Ads but Google does not: Multiple Reasons

Bing Ads and Google AdWords Management Services (GET DETAILS: https://www.jdmwebtechnologies.com/ppc-services.html), both are pay-per-click advertising platforms which are designed to help businesses reach to its targeted audiences and increases its revenue. Get best and affordable PPC PACKAGES: https://www.jdmwebtechnologies.com/ppc-packages.html

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Bing Has Approved the Ads but Google does not: Multiple Reasons

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  1. WELCOME INJDM WEB TECHNOLOGIES https://www.jdmwebtechnologies.com/ Address: S-120 Ground Floor, Lane No 3, New Rajapuri, Dwarka Sector-3, New Delhi 110078 Phone: +91 874 380 6454 Email: info@jdmwebtechnologies.com

  2. Bing Has Approved the Ads but Google does not: Multiple Reasons Bing Ads and Google AdWords, both are pay-per-click advertising platforms which are designed to help businesses reach to its targeted audiences and increases its revenue. In today's trend, when marketers think of PPC, first of all, they think of Google AdWords. As a result, the other advertising platforms like Bing Ads often get ignored. But it has also a lot of advantages which are similar to Google AdWords Services which should not be avoided.

  3. READ ALSO:How To Create AdWords Campaign Step By Step Process

  4. We all know that Google has the highest search volume compared to Bing or Yahoo. It has 63.8% share whereas Bing has 21.3% of the share of search the market. One other thing that can be considered for Bing is that the Bing ads are also shown on the Yahoo Gemini Network which is giving Bing a 33.7% combined reach. Besides, most of the searchers do not switch search engines. As a result, the searchers, marketers reach through Bing, are of course unique audiences. Another proof Bing is that as it is owned by Microsoft so when marketers advertise on one platform, the ad is seen on actually three platforms simultaneously. Because, Microsoft has three search engines- Bing, Yahoo, and AOL.

  5. So, Bing Ads and Google AdWords, both have their pros and cons. But it may surprise some of the marketers that Bing Ads has some powerful benefits that Google doesn't. Now, Bing Ads can be the Proper alternate search engine of Google. Are you surprised!

  6. READ ALSO: Why Facebook Ad Got Disapproved: Multiple Reason Let's have a look.

  7. Cheaper CPC and Less Competition: The marketers who have small and medium-sized businesses, they always consider Bing Ads as an afterthought. But this is the time to change the thoughts. Every advertiser should rethink it as an alternative search engine. Lack of competition, like better ad position and cheaper CPC rate, are the great benefits of Bing Ads. The Ads here are often placed in a better position than their on Google.

  8. Effective Campaign and Ad group Levels Control: On Google AdWords, campaign level and ad group settings are critical for different setting options like network, location, and scheduling, language and ad rotation settings. Bing ads make these options easy by allowing you to adjust the setting for a particular group without facing any trouble.

  9. Better Device Targeting Option: Bing Ads has flexible device targeting options. Advertisers on Bing get the opportunity to select the option where they want to show their ads. They get the chance to exclude desktop and tablet traffic from their campaigns.

  10. Bing Ads Offers More Control Over Their Search Partners: While Google allows its advertisers for two choices at the campaign level which are "Target Google Search" or "Target Google Search and Search Partners", Bing allows its users to select or target just Bing and Yahoo, just Search Partners, or both the options. Bing also provides its users with the report of exactly which partners directing traffic to your site.

  11. Effective Social Extension: Bing Ads started testing automated social extensions to show the number of Twitter followers who are following the advertiser's ads, where Google shows the followers of Google+. But Google+ is not much used by the mass people like Twitter.

  12. Final Thoughts: From the above discussion, I think it's clear that Bing Ads has a lot of amazing and unique advantages. In some cases, they are better than Google offers. So, Bing Ads can also be used for driving quality traffic to the sites. It can be a proper alternative to Google AdWords.

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