Getting Started with Video for Amazon Sellers

1. Getting Started with Video for Amazon Sellers There are 2.5 million dealers on Amazon. Yet, that doesn't mean your products can't tolerate outing from the crowd. Video is an effective method to help drive web based business product deals. Truth be told, an astounding 80% of individuals state that viewing a video makes them more certain about making a purchase. Adding video to an Amazon listing We'll begin by showing you ​ how to add a video to Amazon listing​ . Adding video to Amazon listings is conceivable with the Enhanced Brand Content component, known as EBC. To be qualified to utilize video you should have a functioning Amazon Seller account and be a Professional seller enlisted with Amazon's Brand Registry. All videos should be in English and consistent with Amazon Advertising's Creative Acceptance Policies. In the event that either your selling advantages or video advantages are denied, the entirety of your videos will be taken out and you will not, at this point, be qualified to transfer videos later on. The full rundown of prerequisites can be seen in Amazon's Video Content Policy.

2. Amazon seller video templates You realize you need to begin adding videos to Amazon listings, yet you don't have any videos. That is the place where we come in! As an individual from Amazon's Service Provider Network, we've worked with Amazon to make three video layouts that vendors can undoubtedly tweak to make their own videos. Look at them beneath, and find considerably more item video thoughts and layouts on our blog. Product Promo This Amazon video template is intended to make it simple to match item shots with fascinating details and highlights to persuade potential purchasers to dive in. Essentially simplified to add your own photographs, update the content, and update the tones, textual styles, and logo to coordinate your image Before and after Testimonial Do you have a venture that prompts emotional results? Grandstand these results utilizing our when video template. Seeing the results that can be accomplished by utilizing your product will help potential purchasers settle on their choice. Short Product Info Regardless of whether you simply have a couple item photos, you can rejuvenate them with this template. Make a video that promotes a couple of your item's greatest advantages, in addition to a source of inspiration to purchase now. Amazon video tips for sellers Tip 1: Familiarize yourself with Amazon’s Video Content Policy First of all, you'll need to ensure you have a decent understanding of Amazon's Video Content Policy and Creative Acceptance Policies. They've sketched out guidelines around qualification, just as what your videos can and cannot contain. Here are a few notes from Amazon's policy to keep in mind: ● Videos should not contain reviews or quotes of any sort ● Videos should not contain "stars" ● No distracting or fast paced imagery ● No letterboxing - everything must be full frame

3. Tip 2: Use High Quality Imagery You want to represent your products in the best way possible. So use high quality images in your video. The ideal resolution is 1920 x 1080px so choose high-resolution photos and video clips. Tip 3: Focus on Features and Benefits On Amazon, your potential customers are now hoping to purchase a specific product. Your responsibility is to persuade them that you are the blockbuster to purchase from. So center around what recognizes you from the pack. What are the exceptional highlights and advantages of your product? Remember them for your video. Tip 4: Tailor your Brand While your product should be the main focus of your video, you can tailor it to your brand by using your brand colors, a font that matches your brand style, and including your logo. Tip 5: Put your Product Front and Center A ton of Amazon sellers think they need to place their logo first in their video, or present their video with somebody discussing the product. In reality, the best videos are those that put the product up front. Exhibit the product in the initial 1 to 2 seconds for the best outcomes. On the off chance that you postpone indicating the product, potential customers may lose interest or parchment directly past. This last tip is particularly significant for Amazon video advertisements in pursuit, which we'll discuss in the following segment. Amazon Sponsored Brands videos You may have seen Amazon video ads in pursuit and thought about how to utilize them to sell your products. These are essential for Amazon Sponsored Brands, another advertising service from Amazon that is at present in beta. Keen on running video ads on Amazon? They can be an incredible method to contact relevant crowds and showcase your brand across Amazon properties. Note that the commonplace least spend is $35,000, however video promotion pricing changes depending on placement and pricing. You'll additionally need to acclimate yourself with Amazon's Sponsored Brands Videos (SBV) Policies.