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Browse this site http://www.strategy2market.com/Consulting.html for more information on New Product Development Process. New Product Development Process should be a mechanism to reliably deliver new products for manufacture or distribution. This is a core and critical component of a product strategy where you are creating the product yourself rather than sourcing it from a supplier. So surely this is a highly optimized, well-oiled machine that reliably delivers successful products time and time again.
