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PPT of SEM (5)

SEM is a type of digital marketing strategy that is focused on getting your company or your client on the first page, if not the first position, of search engine results. The purpose of this is to drive a higher volume of traffic to your site, which you can then convert. to get more information then open this link https://www.cyberclick.net/sem/search-engine-marketing

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PPT of SEM (5)

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  1. PPT of SEM Intrduction of SEM If your target audience is looking for a company similar to yours on the go and if you are running search engine advertisements, they will likely discover you. Maintaining your presence within the smartphone market is important as more people use mobile devices.

  2. Types of Search Engine Marketing There are four types of search engine advertising: organic, paid, display, and behavioral. Organic search engine advertising (OSA) is the most effective form of online marketing because it's free and relies on user behavior rather than cookie tracking or targeting.

  3. Organic SEM An organic search strategy promotes a business's visibility for targeted keywords. If pursued aggressively, organic search traffic can help outrank competitors on search engines without having to invest in paid or digital marketing strategies.

  4. Paid SEM Paid search advertising is a type of digital marketing strategy that allows companies to pay search engines to place their ads higher on relevant search engine results pages (SERPs) with the goal of driving traffic to their site.

  5. Display SEM Search engine marketing (SEM) is a method of promotion and advertising to help companies' content rank higher among search engine traffic. Like search engine optimization (SEO), search engine marketing helps companies improve the way content is ranked by search engines.

  6. Behavioral SEM Behavioral marketing is the strategy of targeting leads or customers based on specific actions they take on a website, rather than just the pages they view. Then, marketers use behavioral segmentation to target specific consumers based on the actions they take.

  7. Thanks for Watching our PPT

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