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Best Digital Marketing Institute in Bangalore
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Short Note about Traditional Marketing Traditional marketing refers to reaching your audience using offline marketing channels. Common examples of traditional marketing include television, radio, billboards, print media, phone, direct mail, etc.
Short Note about Digital Marketing Digital marketing, also called online marketing, is the promotion of brands to connect with potential customers using the internet and other forms of digital communication. This includes not only email, social media, and web-based advertising, but also text and multimedia messages as a marketing channel.
Channels About Traditional Marketing • Outdoor (Billboards, bus/taxi wraps, posters etc) • Broadcasting (TV, Radio etc) • Print (Magazines, newspapers etc) • Direct Mail (catalogues etc) • Telemarketing (Phone, text message) • Window display and signs
Channels About Digital Marketing • Social media (Facebook, Instagram etc) • Website • Content marketing • Affiliate marketing • Inbound marketing • Email marketing • PPC (pay per click • SEM (Search engine marketing)
Reasons to shift from Traditional to Digital Marketing Digital marketing provides real-time, quick results that allow companies to refine and streamline their marketing strategies to generate maximum revenue and profit. This might be a key reason why companies are switching to digital marketing platforms.
Is Digital Marketing isMore Effective than Traditional Marketing ? Traditional Marketing is limited as it is constricted to a small group of consumers. In contrast, digital marketing grabs the attention of people from all over the world. So the reach achieved is far greater when using digital marketing. .
National Institute of Digital Marketing www.nidmindia.com | +91 9611361147