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Chico’s Celebrates Opening of Its Signature Style Boutique i

Walton County, FL – October 28, 2008 - Chico’s, the exclusively designed, private-label women’s retailer recently celebrated the grand opening of its new store in Grand Boulevard at Sandestin® on Thursday, October 23rd.

SusanHowell
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Chico’s Celebrates Opening of Its Signature Style Boutique i

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  1. For Immediate Release Contact: Chico’s Publicity Chico's FAS, Inc. (866) 906–7662 publicity@chicos.com Grand Boulevard Public Relations Angela Triplett (850) 654–9771 angela@howardgrp.com Phone: Email: Chico’sCelebratesOpeningofItsSignatureStyleBoutiqueinGrandBoulevard WaltonCounty,FL–October28,2008-Chico’s,theexclusivelydesigned,private-labelwomen’s retailerrecentlycelebratedthegrandopeningofitsnewstoreinGrandBoulevardatSandestin®on Thursday,October23rd.Thelocalcommunitygathered foraWaltonCountyArearibboncuttingfollowed byrefreshmentsfromMitchell’sFishMarketandKilwin’sChocolates,FudgeandIceCream.Knownto reflectthepamperingnatureofaboutique,the5,205squarefootChico’sstoreofferscasualand sophisticatedclothingandrelatedaccessories. Chico’sdonated10%oftheirsalesfromthegrand openingeventtoTheSuzyFundatSacredHeartHospitalontheEmeraldCoast,whichprovidesfree screeningmammogramstounderserved women in OkaloosaandWaltonCounties. MoriMacKenzie,ExecutiveVicePresident,ChiefStoresOfficercommented,“We’reexcitedtoopenin GrandBoulevard’sTownCenter.Ourgoalistomakewomenfeel,firstandforemost,comfortableyet conveyingalookthat’sfashionableandfun. Westrivetoextendthatconcepttoeveryaspectofour company,fromthedesignofourclothing,thewarmenvironmentofourstores,andthepersonalservice we provide our customers.” Chico’suniqueretailenvironmentmakesshoppingeasyandfunforeveryoccasion.Customerscan dependonthesalesstafftocoordinate,accessorizeandhelpbuildawardrobetosuittheirneeds.New stylescanbefoundeveryweekthatofferseasonalpieces,complimentaryaccessories,andnovelty jackets. Our clothesarealways flattering, so she looksas great asshe feels.

  2. TheSuzyFundwasestablishedinOctober2007inpartnershipwithZampieri’sHarborGrille,QantumTheSuzyFundwasestablishedinOctober2007inpartnershipwithZampieri’sHarborGrille,Qantum Communications, American Laser Centers and Sacred Heart Foundation as a result ofthe first annual “BreastPartyinTown.”AdditionalcommunitypartnerslikeChico’sarejoiningtheeffortsnowtoraise moneyfor thisworthycause. “OurmissionatSacredHeartistoprovidehighquality,compassionatehealthcaretoall,without regardtotheabilitytopay,”explainedDr.CharlesStroble,radiologistatSacredHeartHospitalonthe EmeraldCoast.“Providingthesescreeningmammogramstounderservedwomenwillhelpsave countless lives byidentifyingcancer in an early, preventable stage.” For25years,Chico’shashelpedmillionsofwomenlookasgreatastheyfeel.Chico’scolorfulprints, chic artisan jackets and wrinkle-free Travelers collection have built quite a following—but it’s the combinationofgreatstyle,one-of-a-kinddetailsandwarm,personalservicethathascapturedthe heartsof babyboomers nationwide. Chico’swasfoundedin1983withasmallboutiquesellingMexicanfolkartandcottonsweaterson SanibelIsland,Florida.Thefriendlyenvironmentanduniquestylesconnectedwithcustomersina specialwaythathasnowevolvedintoover600Chico’sboutiquesnationwide,amonthlycatalogand round-the-clock shopping at chicos.com. Chico’sdistinctiveboutiqueservicesmakeshoppingeasyandfun.Customersenjoytheadviceof Chico’sstyleexpertstohelpcoordinate,accessorizeandbuildawardrobetosuittheirneeds.New Chico’sdesignsarriveweekly,eachcarefullydesignedtofitandflatterawoman’sbody.AsChico’shas grown,itsvalues—beautifulapparel,exceptionalserviceanddeepappreciationforitscustomers—still remain at the heart of the brand. Shop Chico’sin over600 stores nationwide, byphone at 1.888.855.4986and online at chicos.com. ###

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