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Reasons Bulk SMS Marketing is Still Effective

Bulk SMS marketing has always been an inextricable part of mobile marketing and it has always fetched dividends for businesses from different industries for many years now. It helped to inform your customers of the launch of your brand, new products/services, or discount thatu2019s why choosing the right SMS gateway provider is important for Send to large quantities of messages.

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Reasons Bulk SMS Marketing is Still Effective

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  1. ********************************************************************* Bulk SMS marketing has always been an inextricable part of mobile marketing and it has always fetched dividends for businesses from different industries for many years now. Our lives are dominated by mobile phones and it is not an exaggeration to say that mobile marketing can help you gain a leg-up in today’s cut-throat business competition. Let’s take a look at some of the reasons why your business needs bulk SMS marketing. 1. Nurture quality relationships with your customers Bulk SMS is a great way to reach out to millions of customers through messages sent through various mobile networks. Whether it is about the launch of your brand, new products/services on the block, or discount offers, bulk sms marketing or business marketing happens to be the easiest way to inform your customers about it. Sending large quantities of messages becomes easy when you choose the right SMS gateway provider and hence you should make your selection quite carefully. 2. High open rate Popular SMS gateway platform providers say that messages tend to have a high open-rate. That’s why this form of mobile marketing is preferred by businesses of all sizes. If you compare the open rate of bulk SMS marketing with email marketing, you can clearly see the difference. Email open rate is around 20 percent as compared to SMS open rate which is way better at 98 percent.

  2. 3. Connect with your prospects with ease Whether you are a small or large-sized business, you can leverage bulk SMS marketing to seamlessly connect with your prospects. This is a crisp marketing method that empowers businesses to achieve scalable results. Besides, you can drive your prospects to take purchase-related actions and that leads to high conversion rates. The more personalized the message, the more effective the campaign. 4. Convenient for businesses and customers SMS gateway platform providers say that on one hand bulk SMS campaign management is easy for businesses and on the other, it is convenient for customers. Owing to bulk SMS marketing’s effectiveness, it is considered beneficial for both the sender and the recipient. Whether you are a bank, retailer, eCommerce store, travel agency, or healthcare provider; SMS marketing has a lot to offer to you. Hope you found the post useful. For more information related to SMS gateway providers, feel free to get in touch with us.

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