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Difference between SEO and PPC

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  1. What is the difference between SEO and PPC? In digital Marketing both the terms are used to increase traffic on our website. Let us First understand both the terms

  2. What is SEO? Well, SEO stands for 'Search Engine Optimization', which is the process of getting traffic from free, organic, editorial, or natural search results in search engines. It aims to improve your website's position in search results pages. Remember, the higher the website is listed, the more people will see it.

  3. What is PPC? PPC or pay-per-click is a type of internet marketing which involves advertisers paying a fee each time one of their ads is clicked. Simply, you only pay for advertising if your ad is actually clicked on.

  4. Difference The primary distinction between SEO and PPC advertising is that PPC advertising involves paying for people to click on search engine adverts that direct them to your website. SEO, on the other hand, is about developing and then promoting content to gain links, which then help your site rank #1 on Google. PPC results are quick and predictable, but the return on investment. The consequences of SEO are slow and sometimes unexpected, but the return on investment is substantially higher. It is critical to know that you may spend in both SEO and PPC advertising at the same time. These two strategies are not mutually exclusive, and an effective digital marketing plan contains finances for both.

  5. Other Topics • Learn SEO tactics to Increase Traffic • 2022 Landing Page Design Inspiration • How does Digital Branding help your business to grow?

  6. Web Viral We want you to join us on our mission to become the best digital marketing agency in the world. Give us a call or visit our website CALL: 647.812.4471 Visit: www.webviral.ca

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