1 / 7

How to Advertise on Bing and Yahoo

How to Advertise on Bing and Yahoo. Direct Linking. Why Bing and Yahoo? . Higher quality of Traffic and Higher Volume Market on multiple popular search engines and their affiliates: www.bing.com www.msn.com www.yahoo.com PPC Network (pay per click) More affordable than Google AdWords!

adonai
Download Presentation

How to Advertise on Bing and Yahoo

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. How to Advertise on Bing and Yahoo Direct Linking

  2. Why Bing and Yahoo? • Higher quality of Traffic and Higher Volume • Market on multiple popular search engines and their affiliates: • www.bing.com • www.msn.com • www.yahoo.com • PPC Network (pay per click) • More affordable than Google AdWords! • $0.05 – $0.10 (Bing) vs. $0.70 - $1.50 (Google)

  3. Features • You get rewarded with lower CPC when you write effective ad copy! • Encourages advertisers to write effective ads • Target keywords • Phrase • Exact • Content • Demographics • Location • Device • Bing is strict with affiliate marketing • WHY?

  4. Where do you begin? • Go to https://secure.bingads.microsoft.com/ • Education Center Lesson: • Microsoft Adcenter • Covers basics on account and campaign setup • Coupons available! • Search for Bing, Yahoo and Microsoft advertising coupons using a search engine • https://advertise.bingads.microsoft.com/en-us/affiliateprogram?s_cid=us_smb_cj_5353702

  5. How to direct link on Bing using Meta Refresh • Building an landing page is ideal but you may want to test an offer first, to see how it will do! • Meta refresh allows you to get direct linking offers approved faster • It opens up more opportunity to market on Bing • What do you need: • Affiliate Offer (Clickbank, Peerfly) • Landing page platform (ad2action, iweb, weebly) • Domain Name (.info works great, cheaper)godaddy.com • Meta Refresh code - http://lukepeerfly.com/demos/redirect/html-example.txt

  6. Let’s Build a Campaign • Create your Bing account • Apply for a coupon/Redeem your coupon • Select an offer – CPS, Download, Lead, Game • Keyword research • Go to landing page platform • Paste Meta refresh code • Insert Affiliate Link • Attach Domain • Build campaign in your Bing account

  7. Tips For Success • Focus on Long-tailed keyword phrases • No single word phrases • Good Example – make money on Facebook • Bad example – Facebook • Focus on these match types: • Phrase • Exact • Content • $0.05 Bids!!!!!! • Management for success • Watch the campaign everyday! • Speak with an advisor to increase productivity! • Use Google Trends for Offer confidence

More Related