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Now it’s Easy to be Green How to Infuse your Environmental Values into your Employee Volunteer Program Session #1425

Now it’s Easy to be Green How to Infuse your Environmental Values into your Employee Volunteer Program Session #1425. Panel of Experts. Kevin Butt, Toyota Kristin Dougherty, NY Restoration Project Katy Elder, The Home Depot Atlanta McIlwraith, The Timberland Co. Valerie Smith, Citigroup.

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Now it’s Easy to be Green How to Infuse your Environmental Values into your Employee Volunteer Program Session #1425

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  1. Now it’s Easy to be Green How to Infuse your Environmental Values into your Employee Volunteer ProgramSession #1425

  2. Panel of Experts • Kevin Butt, Toyota • Kristin Dougherty, NY Restoration Project • Katy Elder, The Home Depot • Atlanta McIlwraith, The Timberland Co. • Valerie Smith, Citigroup

  3. TogetherGreen Kevin Butt General Manager, Chief Environmental Officer

  4. 1957 The year that Toyota established operations in the U.S. 10 The number of Toyota plants in the U.S. today is 200,000 Direct & Indirect U.S. employment (including dealers & suppliers) $493 million Philanthropic giving in the U.S. since 1991 totals 100,000 Total U.S. employee volunteer hours in 2009 ENVIRONMENT SAFETY EDUCATION Toyota focuses its giving on the & the needs of our local communities.

  5. Environmental Vision “To become the most admired and respected automobile manufacturer by demonstrating continuous environmental performance improvements resulting in environmental leadership and sustainability.”

  6. Environmental Initiatives 1957 – 1990 1991 – 1995 1996 – 2000 2001 – 2010 2000 Earth Charter Revised 1998 Sustainability Report 1963 Production Environment Committee established 1992 Environmental Committee est. Earth Charter 1999 Zero Landfill Waste Do 5 Year Action Plans Annual Plans Environmental Performance Improvements Check Plan Action

  7. Environmental Volunteerism HANDS ON VOLUNTEER PROJECTS►Signature Program: TogetherGreen (Audubon)►National Public Lands Day NON-PRODUCTION WORK WEEKS ► Results in thousands of service hours each year in Kentucky, Texas and other Toyota regions PRO-BONO & SKILL BASED VOLUNTEERISM ► Toyota Engineers utilizing valuable skills

  8. “Easy to be Green” Tips ASK KEY QUESTIONS What are the core values of my company? What are the unique skills of our employees? RESEARCH THE NEED Identify the organizations that share your core values & have a need for the skills of your employees. GATHER INFORMATION Utilize an online volunteer tracking system (like Angelpoints). Employees fill out personal profiles that include their skills. REWARD SERVICE & CULTIVATE SKILLS Build pro-bono service into employee review process. Utilize service to increase employees specific skill levels or to develop management skills. Create program to recognize/reward exemplary employee service & allow them to donate to the causes that mean something to them.

  9. Guide to Eco-Friendly Volunteering Katy Elder The Home Depot Foundation

  10. The Home Depot Foundation OUR MISSION is to help families thrive by creating healthy affordable homes as the cornerstone of sustainable communities

  11. What Does The Home Depot Foundation Do? • Supports national housing nonprofit organizations • Supports community-based nonprofits • Manages Framing Hope Product Donation Program • Manages Charitable Matching Gift Program • Funds community volunteer projects • Coordinates Team Depot

  12. 2009 Accomplishments • Provided cash and in-kind donations exceeding $74 million to more than 5,300 nonprofit organizations across the U.S. • Supported the building and preservation of 33,000 affordable homes • Planted 169,000 trees through national /local partnerships • Expanded Framing Hope to more than 1,000 U.S. stores that donated $37 million in product to 1,600 nonprofits, saving 12,500 tons from landfills • Launched the Building Healthy Communities program • Built 66 KaBOOM! playgrounds across the U.S. • Created a Web site… Guidelines for Eco-Friendly Service Projects

  13. Team Depot projects leave a • lasting, positive physical transformation • in the community. • Examples: • Buildingshelves at a community center • Painting at a transitional shelter • Landscapingat a park or school • Improving the energy efficiency of seniors’ housing, including adding insulation or CFLs • Creatinga community garden at a local food bank

  14. Guide to Eco-Friendly Volunteering • Created in partnership with KaBOOM! • Surveyed more than 30 groups for input - national service programs, environmental nonprofits, EVP managers, and service organizations. • Defined “Eco Friendly” as… Volunteers working together to implement community-chosen projects using environmentally safe practices and materials that can be maintained over the long term and have a positive impact on the environment. • Includes best practices, templates, checklists, case studies, and links to more resources

  15. sustainablecitiesinstitute.org/volunteerism

  16. Tips to Take Home • Reduce Waste • Ask volunteers to bring their own refillable water bottle • Serve breakfast/lunch “cafeteria style” • Donate leftover materials • Reduce Energy Footprint • Encourage carpooling • Use only “human-powered” tools • Use Green Materials • Replace light bulbs with CFLs • Paint with low/no “VOCs” • Use nontoxic cleaners

  17. Eco-Friendly Service Project Ideas

  18. Going Green Around the World Timberland’s Global Stewards Program Atlanta McIlwraith Senior Manager of Community Engagement

  19. Company Overview • Approximately 5,400 employees worldwide • Products sold in more than 85 countries • Revenues of approx. $1.3 billion in 2009 • No long-term debt • Sales Mix • US (47%) / International (53%) • Wholesale (71%) / Retail (29%) • Footwear (72%) / Apparel and Accessories (28%) • Timberland markets products under the Timberland®, Timberland PRO®, SmartWool®, Timberland Boot Company™, IPATH® and Howies® brands.

  20. Timberland’s Four Pillars of CSR Earthkeeping - making socially and environmentally responsible choices everyday for our business, our communities, and the outdoors. Human rights, Improved workers’ lives Industry leading emissions reductions Engaged Communities Cradle-to-cradle product ENERGY PRODUCT WORKPLACES SERVICE CLIMATE PRODUCT WORKPLACES SERVICE

  21. Service Heritage

  22. Green Service: “Earthkeeping” We serve worldwide to improve community green spaces.

  23. The Green Service Standard At Timberland, we infuse all company sponsored service events with operational excellence as indicated by the GREEN Service Standard. G is for GRASSROOTS. R is for REDUCE, REUSE, RECYCLE. E is for ENGAGEMENT. E is for EDUCATION. N is for NEUTRAL.

  24. The Global Stewards The Global Stewards serve as CSR ambassadors in their regions. • Drive service and reporting • Educate employees • Manage our Green Operations Audit • Make CSR locally relevant

  25. Results Increased service hours and impact Educated and engaged managers and employees Timely and accurate reporting Cohesive brand building

  26. Tips for Global Engagement Define focus Develop standards and metrics Engage and develop leaders to drive local relevance and impact

  27. Employee Volunteerism and Green Teams Val Smith VP, Corporate Sustainability

  28. Citi Volunteers • 3 P’s 3C’s: For nearly 200 years, Citi has deployed products, people and philanthropy to contribute to the economic success of our company, clients and communities where we do business. • Volunteer initiatives are aligned with Citi Foundation’s focus on economic empowerment, making volunteerism integral to our “more than philanthropy” strategy • Managed locally by a robust global team leader network • Key Components: Volunteer Management System Volunteer Day Volunteer Councils

  29. Global Community Day New York Million Trees Campaign Japan Okinawa Beach Clean Up Guatemala Installing Energy-Efficient Stoves Poland Eco-Creators Upcycling Korea Green Citi Clean City Lebanon Reforestation

  30. Citi Green Initiatives Go Paperless Campaign Citi Goes Dark for Earth Hour Wireless Drop Off Green Teams

  31. Citi Green Teams • Johannesburg: Focus on reducing environmental impacts of the office building, 14% energy reduction in two years, improved waste management and recycling, reduced paper use, employee awareness events • Hong Kong: Launched a Green Citi initiative where employees reduce their impacts at work and at home; Power Smart, Gas Smart and Water Smart competitions reward employees who reduce their utility bills at home • NYC: Launched a green speaker series; works to green our cafeteria; organized a Habitat for Humanity green build in Brooklyn

  32. Key takeaways • Corporate can provide basic tools and resources, but efforts are most effective when they are grassroots rather than top down • Make sure that the impacts of your efforts are highly visible, to help keep employees engaged

  33. Q & A

  34. Thank you

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