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Website Status: Harare Cluster Office. UNESCO Portal Workshop 22-26 Nov 2004 Paris, France. Audience definition & follow-up - g oals and indicators. Overall goals: Contribute towards actualising the office Vision, and meeting key strategic objectives set in the Mission Statement.
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Website Status: Harare Cluster Office UNESCO Portal Workshop 22-26 Nov 2004 Paris, France
Audience definition & follow-up - goals and indicators • Overall goals: • Contribute towards actualising the office Vision, and meeting key strategic objectives set in the Mission Statement. • Improve office visibility and impact – using new ICTs to enhance universal access to information about the office and its activities, by stakeholders & the public. • Verification indicators: • Regular feedback from (using site contact). • Source reference in media information & other fora. • Increased number of visitors to the site (hits). UNESCO Portal Workshop
Audience definition & follow-up - usage and assessment UN & Other Agencies • Users: The Media Institutions & Organisations The General Public Teachers Researchers Learners UNESCO Portal Workshop
Structure of information:programmes and service provision Admin Unit News Contact Search Regular Programmes Extra-budgetary Others Education HIV/Aids & Education NESIS SACMEQ Com & Info. Culture Tools & Services Online Forum Photo gallery Partners Cluster Countries UHSA Clearing house E-news V-library / Resource UNESCO Portal Workshop
Editorial workflow • Metadata keywords definitions on homepage and some pages… • Typical workflow prior to uploading: • Content is solicited from the sectors through the Programme Specialists, the Admin Officer, and also from the Director’s office. • News content on the homepage is extracted from information from the regular electronic newsletter. • Frequency of update is also a factor of activity implementation rate, and participation in other fora. UNESCO Portal Workshop
Site Management • Profiles and competencies: • Content providers – Dir, Prog. Specialists • Editors – 2 university interns studying journalism (draft summaries), then Programme Specialists (including the Director) review and finalise content. • Web administrators – 1 ICT specialist who is also a trainer. • Financing – staff time (use in-house skills) • Promotion – letterheads, email, partner sites,e-newsletter, business cards… UNESCO Portal Workshop
Thank You! UNESCO Portal Workshop