1 / 82

Award of 3.4 GHz and 10 GHz Licences

Award of 3.4 GHz and 10 GHz Licences. FWACC 13th December 2000. Steve Jones Introduction. Introduction. www.radio.gov.uk 26th January 2001. James Kinsley Overview. Today……. Overview of Programme to Date…. Scenarios modelled Summary of preliminary findings Markets/Revenue Report

anja
Download Presentation

Award of 3.4 GHz and 10 GHz Licences

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript


  1. Award of 3.4 GHz and10 GHz Licences FWACC 13th December 2000

  2. Steve Jones Introduction

  3. Introduction • www.radio.gov.uk • 26th January 2001

  4. James Kinsley Overview

  5. Today……. • Overview of Programme to Date…. • Scenarios modelled • Summary of preliminary findings • Markets/Revenue Report • Technical/Costs Report • Financial/Valuation Report • Economic Report • Way forward

  6. 11th December 20th September information memorandum 1 2 3 6-8 weeks 4-6 weeks Analysis Workshops 13th December Basic Programme steering group Analysis (Stage 2) Analysis (Stage 4) **Late February!** Industry group

  7. Licence Scenarios • Look at a range of business cases 48 licence scenarios !! • Defined generic licence types • New and existing operators

  8. Main Licence Scenarios x 6 City Regional National New Venture Existing operator

  9. Main Licence Scenarios • City = 9 cities combined = area of 4,500 km2 • Regional = rest of the country - City = area of 240,000 km2 • National = City + Regional

  10. Licence Scenarios • Defined generic licence types • New and existing operators • 4 cellular configurations

  11. Licence Scenarios x 24 City Regional National A B C D A B C D A B C D New Venture A B C D A B C D A B C D Existing operator

  12. Licence Scenarios • Defined generic licence types • New and existing operators • 4 cellular configurations • Basic and optimistic (“lucky break”) cases

  13. Licence Scenarios x 48 City Regional National Basic Basic Basic A B C D A B C D A B C D New Venture “Lucky” “Lucky” “Lucky” Basic Basic Basic A B C D A B C D A B C D Existing operator “Lucky” “Lucky” “Lucky”

  14. Preliminary Findings (1):Limiting factors • Size of spectrum - this dictates: • subscriber density that is supportable (i.e. market share is not really limited by competition from other access technologies or by subscriber take-up), and therefore……. • …..nature of overall usage (i.e. “infill”/complementary); • …..initial targeting of customers (“cherry-picking”, because demand is likely to exceed supply)…. • “upgradeability” - an increased hunger for bandwith from the customer base over time will effect overall viability of the business case of the spectrum on offer • number of licences per region (i.e. 1-2); • Backhaul costs - these are high, unless you use microwave

  15. Preliminary Findings (2):Limiting Factors • Rural areas unattractive to operators • Banks cautious about lending to sector • FSA letter sent to banks following review by FSA of 34 banks’ exposure to telecoms sector. (FT 8/12/00) • “Banks are capping the amount of exposure to this sector” (FT 8/12/00) • banks expect conditions to improve in about 6 - 9 months

  16. Preliminary Findings (3):City vs Regional vs National • Regional licences (i.e. assuming no rural roll-out) and national licences are viable…. • Regional licence is more attractive than National licence…. • City licence is not viable • high capital costs (i.e. more base stations) associated with smaller cell radius • assumption of no microwave backhaul

  17. Preliminary Findings (4):Cellular configurations • 4 cellular configurations - allows us to model the relative impact on the main business case scenarios of different cell radii: • lower (infrastructure) costs and lower (subscriber) revenues vs • higher (infrastructure) costs and higher (subscriber) revenues [NB: A & B are more profitable than C & D]

  18. Preliminary Findings (4):New vs Existing Operators • Business cases for new operator and existing operator are broadly comparable • new operator will have more ambitious aspirations than existing operators, thus revenues will be higher, especially in the early years • ...new operator will have a higher cost base, which goes someway to redress their advantage in terms of higher revenues

  19. Preliminary Findings (6):Licence Configuration • This is clearly critical to the success of the award programme…. • No business case for a combined City licence • Licence configuration based on (artificial) geographical boundaries/regions is inappropriate…. • ……configuration based around a detailed knowledge of potential subscriber locations, is critical • Further discussion on configuration of licences later in this presentation….

  20. Bérangère Mira-Smith Qualitative Market Research

  21. Progress • Interviewed a further 10 companies • Operators Eurobell, Internet Central, Balloon-A-Gram • Manufacturers Adaptive broadband, PipingHot Networks, Tandberg TV • Banks Royal Bank of Scotland, Citibank, Deutsche Bank, and Bank of America

  22. Industry Views:Services and target market • Services • Always-On/Fast link to the Internet • Voice telephony • Market share expectations • Large operators 10-15% • Small operators ‘00s or ‘000s of subscribers • Target markets • Primarily SMEs and SOHOs • High-end residential market

  23. Industry Views:Overview of Access Technologies

  24. Industry Views:Location of target market • Prime location is suburban areas of cities, towns and business parks • strong competition in city centres (fibre, copper and in July 2001 ULL) • need to target densely populated areas to achieve base station “fill factor” and adequate return • No business case to roll out in rural areas

  25. Industry Views:Operators’ strategies (1) • For large operators the spectrum will be complementary to existing portfolio • e.g ASDL; other spectrum e.g at 28GHz or 2GHz; and support overall strategy “do not put all your eggs in one basket” • Smaller operators will only have FWA

  26. Industry Views:Operators’ strategies (2) • Rollout approach will : • Start from existing points of presence • Go where demand/population density is highest • But above all go where competition is not strong to establish footprint

  27. Industry View:Regulatory & licensing matters (1) • Large operators want a national licence • Small operators want a regional licence (but wasteful at boundaries) • The amount of spectrum can only support one licence holder • Licence duration needs to be 15-20 years

  28. Industry View:Regulatory & licensing matters (2) • Some licence clauses would be acceptable, e.g.: • “Use It or Lose It” • Rollout clauses with deadlines & penalties • No backhaul on band • Service clauses would make the licence unattractive

  29. Industry Views:Auction vs Comp. Selection • Comparative selection is the preferred award mechanism • auctions might be clear cut but take money out of the industry • comparative selection has the means to ensure that the licence will be used • the banking community would not support an auction

  30. Nicholas Blades Market Scenarios

  31. Market & Revenue Model Objectives addressable market sizing based on three geographic areas cities : nine UK urban centres modelled as one whole regional : remaining UK suburban areas coverage assumptions consistent with cost model revenues generated telephony, Internet access & value added service take-up tailored to match max. subscriber density focus on most profitable subscribers / services

  32. Model Outputs Series of revenue forecasts city, regional, whole UK licence Consistent assumptions with cost model Opex interconnect, other CoGS (e.g. CPE & installation) marketing, SG&A costs Subscriber forecast for input into cost model

  33. FWA’s Position in the Market • FWA is small component of overall broadband market • limited spectrum • large number of competing service providers • over 100 service providers for DSL • cable modem available to 50% of households

  34. Sensitivities • Spectrum usage and build assumptions • limits the services and subscribers which can be addressed • restricts market share aspirations • Rollout impact • denser networks take longer to rollout • revenues come on stream later • impact on return?

  35. Nat - Sensitivity to Build Assumptions Half spectrum per cell - baseline cell size Full spectrum per cell - baseline cell size Half spectrum per cell - reduced cell size Full spectrum per cell - reduced cell size 0 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010

  36. Result of Spectrum Allocation • Lack of spectrum limits the maximum subscriber density achievable • spectrum driven subscriber density below the market share objectives assumed for most scenarios • operators will focus on the highest margin customers • lower likelihood of small businesses and residential customers being addressed

  37. Abdul Ladak Infrastructure Rollout Cost Model

  38. Stage 2 Work • Outline Planning and Dimensioning • Outline Design • Infrastructure and Rollout Costing • Radio Modelling • Further Work - Stage 4

  39. Outline Planning and Dimensioning UK Footprint (1991 Census Data) 20,000 Sq. Km = 56% Population therefore reasonable to assume 40,000 Sq. Km = 70% Population

  40. Capacity Planning Half Spectrum Full Spectrum F = 7 MHz (3.4 GHz) or 14 MHz (10 GHz) F = 3.5 MHz (3.4 GHz) or 7 MHz (10 GHz)

  41. Cell Capacity Assuming: 4QAM or QPSK

  42. Traffic and Services

  43. Design Models

  44. Subscribers

  45. Outline Design ArchitectureDesign Model A

  46. Outline Design ArchitectureDesign Models C and D

  47. “Lucky Break” • 3.4 GHz and 10 GHz Site Sharing • Low Site Acquisition Overheads • Maximised Economies of Scale • Rock Bottom Equipment Prices • Increased Microwave Backhaul • No Dark Fibre Lease • Discounted Rate for Backbone Bandwidth

  48. Backhaul Proportions Normal Lucky Break

  49. Radio Modelling - ITU-R 525/526/530 High Resolution (2m) 3D Data City Suburban Region 1 Suburban Region 2

  50. Radio Coverage - City City Centre - Building Height = 100m 3.4 GHz 10 GHz

More Related