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<br>After their viral Facebook page WittyFeed was lost overnight, Praveen Singhal, Shashank Vaishnav, and Vinay Singhal launched Indore-based startup STAGE, an artist and dialect-led OTT platform, in 2019. <br><br><br>https://play.google.com/store/apps/details?id=in.stage&hl=en_IN&gl=US<br><br>
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Indore-based STAGE is building an ‘Indianised’ OTT platform with original hyperlocal content After their viral Facebook page WittyFeed was lost overnight, Praveen Singhal, Shashank Vaishnav, and Vinay Singhal launched Indore-based startup STAGE, an artist and dialect-led OTT platform, in 2019. But, in 2018, WittyFeed’s Facebook page was wiped out overnight, and the founders decided to continue working in content but with a different approach. “This turned into an opportunity to re-think the future of content in Bharat,” WittyFeed Co-founder Vinay Singhal tells YourStory. Along with his other co-founders Praveen Singhal and Shashank Vaishnav, he started researching content generated by Indians beyond the metros. Having grown up listening to indigenous tales from their parents and grandparents, the trio wanted to bring in this hyperlocal flavour to OTT (Over the Top) content, and rebranded WittyFeed to STAGE in 2019. The founders define STAGE as an “artist-led and dialect-based OTT platform”. Based out of Indore, the platform offers unique and original content in local dialects such as Haryanavi, Rajasthani, Bhojpuri, and Konkani through art forms, including comedy, folk, poetry, storytelling and motivational content. STAGE claims to have received enthusiastic response for its content in Haryanvi, garnering more than four lakh downloads.
Download the app - https://play.google.com/store/apps/details?id=in.stage&hl=en_IN&gl=US