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Enterpreneurship

Enterpreneurship. Ramón Llull , LaSalle , 2013-2014 Enrique Bernalte , Ernest Obach , Daniel Jaime, David Clapés , David Levy. Index. Team members Needs & Solutions Competitive analysis Leaps of faith Business model canvas (original) Business model canvas (final) Conclusions

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Enterpreneurship

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  1. Enterpreneurship Ramón Llull, LaSalle, 2013-2014 Enrique Bernalte, ErnestObach, Daniel Jaime, David Clapés, David Levy

  2. Index • Teammembers • Needs& Solutions • Competitiveanalysis • Leaps of faith • Business modelcanvas (original) • Business modelcanvas (final) • Conclusions • Interviews • Prototype Enterpreneurship - Ramón Llull, LaSalle 2013-2014

  3. Teammembers Enterpreneurship - Ramón Llull, LaSalle 2013-2014

  4. Needs & Solutions FETCH Wheredid I leave… ? How can I findit? Enterpreneurship - Ramón Llull, LaSalle 2013-2014

  5. Competitiveanalysis Enterpreneurship - Ramón Llull, LaSalle 2013-2014

  6. Leaps of faith • Olds: • Does our potential customer really have this need? • Will people buy our product above 2.43$ per unit? • Will people buy our product instead of KeyFinder, KeyRinger or Tile App? • Will the battery last long enough? • Is it simple enough to use? Enterpreneurship - Ramón Llull, LaSalle 2013-2014

  7. Leaps of faith • News: • Does it have enough range? • Whenhearingthesound, isitclearenoughtofindit? • Can wereachthecostumers in a easy and cheapway? Enterpreneurship - Ramón Llull, LaSalle 2013-2014

  8. Business modelcanvas (original) • Original idea: • Whatwefound? • People lose more valuableobjects • Whatwedid? • Changetheneedfor a widerrange of products Enterpreneurship - Ramón Llull, LaSalle 2013-2014

  9. Business modelcanvas (final) • Final idea: • Supermarket as channel and partner • Key resource:technologyevents • Target: grown up peoplewithmobilityimpairment Enterpreneurship - Ramón Llull, LaSalle 2013-2014

  10. Conclusions • Can be a viable product but … • We will sell it in the retailers stores • Manyothercompetitors No success • Eye catching marketing campaign Enterpreneurship - Ramón Llull, LaSalle 2013-2014

  11. ANY QUESTIONS ? Enterpreneurship - Ramón Llull, LaSalle 2013-2014

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