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With the help of a top social media agency in Nigeria and these smart tips given in this article, you can supercharge your social media marketing strategy.<br>Visit at: https://betasocials.com/2020/05/19/tips-to-supercharge-your-social-media-marketing-strategy/<br>
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01 TIPSTO SUPERCHARGE YOURSOCIAL MEDIA MARKETING STRATEGY BetaSocials
02 Overview Youcan’tdenythefactthatsocialmediahasslowlybecome anintegralpartofourlives. Fromthebeginningofourday, as soonaswegetoutofthebed, thefirstthingwecheckisour socialmediaupdate. Andthisgoesonuntilwecloseoureyes atnight. Thisisthecaseformostofusnow. Eventhe businessesandorganizationsnoticedthis, andthisishow socialmediastartedtorevolutionizethewaywedoour marketingandadvertising. Thereareunlimitedadvantagesfor youifyouaccuratelyusesocialmediastrategies. A topsocial mediaagencyinNigeria canhelpyouinimplementingthese strategiesintherightmanner. BETASOCIALS
ThinkofsocialmediaasalakeinwhichyouaredivingtofishyourintendedThinkofsocialmediaasalakeinwhichyouaredivingtofishyourintended targetaudience. Thereareendlessbenefitsifyouhaveagoodsocialmedia strategy. Someofthesebenefitsinclude – Morebrandawareness Alargeraudience Abetterconnectionwithyouraudience Increasedwebsitetraffic Moresalesandmoney Moreleads Youneedtoparticipateinsocialmediamarketingforacompletemarketing strategy. Andtohelpyouout, Ihavepreparedalistofsomesmarttipsthat willsuperchargeyoursocialmediamarketingstrategy. So, let’sgothrough them.
04 1. Laydownyourgoalsandobjectives Beforeanythingelse, youneedtohaveasolidplan, goals, andobjectivetokickstartyour socialmediastrategy. Ifyouarenotfamiliarwithwhatyouwantoryouarenotsureabout yourgoals, thenyoucanneversucceedinachievingthem. Similarly, youcanevenmeasure orcomputeyourstrategyoverthelonghauliftherearenostronggoalsinthebeginning Any topsocialmediaagency inNigeriawouldinsistthatyouneedtomakesurethatyour socialmediagoalsarealigningwithyourentiremarketingefforts. Keeparecordofyour objectivestoachievethem. Youhavetosetyourgoalsandobjectives, butatthesametime, youneedtokeepthemreachableandbreakthemdownintosmallersteps. BETASOCIALS
Here’showyoucansetreachablegoalstoslayyoursocial mediamarketingstrategy – Setanumber (forexample: “reach4000Instagramfollowers”) Bespecificwhilesettingyourgoals Youshouldalwayssetadeadline Yourgoalsshouldbeinlinewithyouroverallsocialmedia marketingstrategy
2. Doyourresearchandunderstandyour audience Connectingandengagingwithyouraudienceisthemostimportant aspectofanymarketingstructure, whetheritisonlinemarketingor offlinemarketing. Andtodothis, youneedtounderstandyouraudience well. Youhavetogetfamiliarwithwhatyourneedsorwantsareand whattheirthoughtprocessis. Ifyou’relookingforasuccessfulsocial mediastrategy, youneedtopinpointtheirneedsanddesires. BETASOCIALS
Thereareafewwaysinwhichyoucanunderstandyouraudiencebetter – Surveytograspwhatyouraudiencewantsandpayattentiontotheirpain points. Payattentiontotheirdemographics. Giveareplytoeverycommentonyoursocialmediachannels. Andalsogive answerstoallthequestions. Beapartofconversationsonforumsthathaveyourtargetaudience. Collectfeedback. Givearesponsetoallthecommentsonyourblog, andalsoleaveacomment onotherblogsthathavethesametargetaudience. Onceyouunderstandwhoyourtargetaudienceis, youwillbeabletoconnect withthembetter. Audiencesliketodealwithacompanythatiswillingtocare, notjustafacelessbrand.
3. Paymoreattentiontoyourcontent Contentisthemostimportantthingonyour socialmediachannel, andyoushouldbe carefulwhilepostingeverypieceofcontentonyoursocialmediachannel. Yourposts shouldmakeamajorimpressiononyouraudience, soavoidpostingcontentjustforthe sakeofposting. Makesuretherearenolinguisticblundersorspellingmistakesbecause theycanbelargemoodkillersandcanmakeyouraudiencedeviatefromyourcontent. TherearemanysocialmediaplatformssuchasLinkedIn, Facebook, Instagram, and Pinterest. Youhavetopostcontentdependingupontheplatformyouarepostingon. So, learnaboutthevaryingplatforms, andcreateandpostcontentaccordingly.
Usetherightwordsandgetyourmessageacross. Thereareafew waysinwhichyoucanimproveyouronlinevisibilityoverallthe platforms – Takeuseofcopywritingtechniques. Includesnappy, intriguing, orwittyhookstostartyourposts. Besuretoaddressyouraudiencedirectly. Trylinkingyourcontenttodifferentblogposts, videos, ask questions, andmore. Makesurethatthereisadescriptiononeverylinkyoupost. BETASOCIALS Perfectingsocialmediacontentwillautomaticallyincreaseyour engagementrates. Thiswillresultinmorefollowers, andmoreleads andsales.
4. Takeadvantageofvideocontent Youallmustbefamiliarwiththewondersofvideocontent. Itisthemostpotentform ofcontentthesedays. Andifyouhavenotalreadythoughtofusingit, nowisthetime foryoutotakeadvantageofvideocontent. Thereisalotofwrittencontentonthewebnowadays, andmostofthatcontentisa mess. Whileontheotherhand, videocontentmakesiteasierfortheaudienceto understandtheinformationincludedinthevideo. Therearealotofwaysinwhichyou canusevideocontentthesedaysforyoursocialmediastrategy. Andcurrently, live videos (mainlyonFacebookandInstagram) areontherage. Livevideosprovideyoua chancetoconnectwithyouraudienceinamoreauthenticway. Andthereisnoother formatofcontentthatcanofferthischance. BETASOCIALS
11 Conclusion Socialmediamarketingmayseemabitdifficultinthe beginning, butwillsurelygiveyouthebenefits. You justhavetotakeitseriouslyanddoyourresearch well. Usethesetipstofine-tuneyoursocialmedia strategyandlookforawinningstrategy. BETASOCIALS
12 Contact Address: 5thavenueIoneclose Block2Flat8FestacTown, Lagos, Nigeria Phone: +2348066569047 Email: hello@betasocials.com BETASOCIALS