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GLOBAL BLUE

GLOBAL BLUE. Introducing our business. Global Blue history. Serving merchants for 35 years to improve Globe Shoppers’ experience. Global Blue solutions. Global Blue geographical presence. A Global footprint to consistently serve our clients. Americas. Asia Pacific. Argentina Bahamas

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GLOBAL BLUE

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  1. GLOBAL BLUE Introducing our business

  2. Global Blue history Serving merchants for 35 years to improve Globe Shoppers’ experience

  3. Global Blue solutions

  4. Global Blue geographical presence A Global footprint to consistently serve our clients Americas Asia Pacific Argentina Bahamas Uruguay 1% net revenue Australia Brunei China Cook Islands Fiji India Indonesia Japan Korea Malaysia New Zealand Papua New Guinea Singapore Taiwan Western Samoa 16% net revenue Europe, Middle East and Africa Austria Belgium Croatia Cyprus Czech Republic DenmarkEstonia Finland France Germany Greece Hungary Iceland Ireland Italy Latvia Lebanon Lichtenstein Lithuania Luxemburg Morocco Netherlands Norway Poland Portugal Slovakia Slovenia SpainSweden Switzerland Turkey United Kingdom UAE 83% net revenue

  5. Global Blue historical transactions (millions) +13% CAGR • TFS• DCC

  6. Global Blue key figures 21 billion 1,800 9 million Euro (€) sales in store employees SHOP magazines 30 million 12 million 15 million Tax Free Shopping transactions Dynamic Currency Conversion transactions SHOP website visits 300,000 75,000 stores trust us with TFS solutions stores trust us with Dynamic Currency Conversion solutions Data date range: Apr 2015 – Mar 2016

  7. Illustrative trusted Tax Free Shopping customers

  8. Illustrative trusted Dynamic Currency Conversion partners

  9. Global Blue values Innovation Collaboration Customer centricity Empowerment Respect

  10. TAX FREE SHOPPING Introducing our business

  11. Tax Free Shopping *Period Apr’15 - Mar’16 • Helping our partners boosts sales • Governments waive VAT/GST for goods bought by international visitors, to encourage foreign tourists shopping expenditure • Tax Free Shopping (TFS) enables these Globe Shoppers to reclaim VAT/GST on the purchases they take with them at the end of their trip. • Global Blue manages each tax refund for the merchant, so they can benefit from these Globe Shoppers and focus on selling. • In 2016* Global has powered 30 million Tax Free Shopping transactions.

  12. Tax Free Shopping business model Global Blue facilitates the VAT refund process between merchants and Globe Shopper 4 5 Global Blue Global Blue refunds Globe Shopper: (VAT – Gross Commission) Global Blue invoices 100% of VAT to Merchant 6 Global Blue pays Merchant Commission to Merchant Globe Shopper buys goods (incl. VAT) 1 Global Shopper Merchant 2 Merchant issues Tax Free Transaction 3 7 Globe Shopper validates the Tax Free Transaction at the customs Merchant declares and settles VAT Customs | VAT Agency

  13. Tax Free Shopping unique selling proposition We maximise financial return for Global Blue partners thanks to: In store and online training tools, decision-making tools and customised advisory service We make the Tax Free Shopping process quick & effortless for every merchants thanks to: A range of innovative and adaptable issuing solutions with advanced functionalities We provide shoppers with the best experience thanks to our: The largest network of refund points, a very large number of refund options, world class customer service and new generation digital communication tools We ensure compliance and simplify the administration of the TFS process for all Global Blue partners through our: Flexible Tax Free Shopping models, fraud and audit trail tools & processes, PCI compliance system and 35 years of industry experience with close relationship with authorities in all local markets

  14. We maximise financial return for our partners 200+ Sell out people in the world serving merchants to boost their performance 58% missed opportunity 100% Eligible for TFS 45% non issued Issue Ratio (IR) Number of issued Forms vs the number of eligible transactions occurring in store. Refund Ratio (RR) Number of Forms refunded vs the number of Forms issued. 24% non refunded 55% TFS Forms Issued 42% converted opportunity 76% Refunded Tools and ad-hoc advice to improve issue ratio and refund ratio Training of merchant teams “in-store” and “online” to boost performance

  15. We maximise financial return for our partners We provide accurate and regular information and benchmark to better pilot the business Global Blue Monthly Sales Insight Reports: Give merchants full visibility of their performance (number of transactions, sales in store, average spend per nationality and type of goods), benchmarked with the market (per store, city, country…) city Global Blue Online Customised Reports: (online strategic advisors) Allow merchants to have live access to their data to take quick decisions Global Blue Advisory Bespoke Reports: On demand reports to allow merchants to assess a potential return on investment, e.g. how to drive sales in a new store in a given city

  16. We make the Tax Free Shopping process quick & effortless We provide a range of innovative and adaptable solutions Autofill with Global Blue Card Terminals Key benefits: Integration of payment & DCC functions Intelligent eligibility detection Flexible connection: WI- FI, 3G, Bluetooth and Ethernet For merchants who want a plug and play service Web / PC based systems Key benefits: Click and set up Intuitive user interface Instant issuing Refund tracker Use of existing hardware For merchants with a limited number of Tax Free Shopping transactions who require a simple technological set up POS Integration Key benefits: Full integration with POS for automatic capture of transaction details Customised flow For high end merchants who want the fastest issuing solution All in one Kiosks Key benefits: Receipt scanned for automatic Form issuing Language selector Passport scanner For merchants with a large number of Tax Free Shopping transactions who want immediate traveller self-service Passport and Credit card reader

  17. We provide shoppers with the best experience We provide the largest choice of refund locations In-store Fast Refund service allows refund on credit card 2 days after purchase, initiated in store VAT Off Service allows shopper to pay purchases without VAT, in store for Globe Shoppers who don’t want to queue at the airport and want immediate credit to buy more Downtown 252 downtown refund points For Globe Shoppers who want immediate credit to buy more Airport 347 Refund Points of which 68 owned at the airport 371 professionals to ensure a large choice of exit point. For Globe Shoppers who want the best service provided by well trained professionals Back home 63 refund points at home if the Globe Shoppers have forgotten For Globe Shoppers who don’t want to queue at the airport and want cash at home

  18. We provide shoppers with the best experience We provide a very large number of refund options • Cash at Refund Point • Credit CardVisa, Mastercard, Unionpay, American Express, Diners Club and JCB • Online Payment SolutionAlipay (for global shoppers from China) • Bank Transfer / Cheque

  19. We provide shoppers with the best experience New Generation Digital Communication Tools Mobile app and Web with: Refund Calculator Store Locator TFS process information Refund Tracker Autofill with barcode • World Class Customer Service • Media to contact us : • Online live chat via www.globalblue.com • Call center via TOLL-FREE HELPLINES for all 39 operating Tax Free Shopping countries • Level of service: • 18h / 5d in 6 languages: English, German, French, Chinese, Russian and Japanese

  20. We ensure compliance and simplify the administration We provide flexible Tax Free Shopping models based on merchant needs Standard Sale when merchants want to manage the export process but outsource the administrative process Double Sale when merchants want to outsource the export and administrative process VAT Off when merchants want the Globe Shopper to be 100% reimbursed of the VAT We provide fraud & audit trail tools and processes Fraudulent forms detection apply to all transactions Traceability Guarantee for all transactions PCI Compliance System We work proactively with customs and other authorities involved in the Tax Free Shopping process to inform you about any change of regulation A dedicated public affairs team in all major countries of the world to defend your interests

  21. DYNAMIC CURRENCY CONVERSION Introducing our business

  22. Currency Choice and Currency Select Smart currency payment solutions Our 2 brands of dynamic currency conversion (Currency Choice and Currency Select) that enable travellers to pay in their home currency, abroad. Global Blue solutions allow retailers in more than 75,000 stores around the world to offer foreign customers a simple and cost efficient way to pay in their domestic currency. In 2016 Global will power 25 million Dynamic Currency Choice transactions.

  23. Dynamic Currency Conversion business model DCC transfers FX profit from the issuing bank to Global Blue, which shares it with the merchant acquirer and merchant Acquiring bank debits Card Scheme in the Traveller’s home currency Card Scheme debits Issuing Bank in home currency 6 5 Acquiring Bank Card Scheme Issuing Bank Acquiring bank credits merchant in local currency 8 Acquiring Bank pays Global Blue in Traveller home currency Global Blue pays acquiring bank local currency amount 7 Issuing bank debits Traveller in Home currency 4 Merchant prints the bill to the Traveller 1 Global Blue Merchant Traveller Merchant requests exchange rate to pay in home currency to Global Blue Merchant proposes to the Traveller to pay in home currency or local currency. The Traveller choses home currency 2 3

  24. Currency Choice unique selling proposition We insure a vertical development to DCC with our partners thanks to: A range of DCC services offered on POS (stand-alone or integrated), ATM and e-commerce, and wide range of currencies (over 50) We maximise financial return for Global Blue partners thanks to: In merchant and online training tools and decision making tools We provide shoppers with the best experience thanks to our: Best Rate Guarantee offered to all card holder using Global Blue DCC offer and world class customer service We ensure compliance with VISA and MASTERCARD rules and support our partners in the certification process through our 15 years of payment industry experience and close relationship with acquirers in all local markets

  25. We ensure a vertical development of DCC with our partners DCC services offered through various channels A large range of currencies offered (over 50) to maximise the potential of conversion Treasury solutionsto eliminate the currency risk offered to merchants and acquirers POS Standalone or fully integrated ATM Adapted DCC Service flow E-COMMERCE E-dynamic conversion currency et e-multi currency

  26. We maximise financial return for Global Blue partners Hit rate management tools per merchant Reporting tools tracking conversion rate performance and set of actions to take Performance review tools per acquirer Reporting tools tracking conversion rate performance and set of actions to take In merchant staff training How to interact with travellers to maximise the usage of DCC

  27. We provide shoppers with the best experience We guarantee the best exchange rate at the time of purchase. If a customer receives a statement from their bank which proves they would have given them a better rate on the same day with the same card, we promise to refund them the difference.

  28. We ensure compliance with VISA and Mastercard • VISA and Mastercard DCC Certification • Fully compliant with VISA and Mastercard rules: All our implementations have received the VISA and MASTERCARD certification at the first attempt through the process and close support to our partners that we put in place • Certificat PCI DSS • PCI DSS Compliance: Security report audit date 15 September 2015 • Close follow up of our partners • 15 years of payment industry experience: implementation of a close working methods with our partners to insure Compliant in-store, online or at ATMs • We have a dedicated CC champion team across Europe, Asia and Africa to provide a close business support to our acquirers.

  29. SHOP Global Marketing Services

  30. SHOP Speak directly to Globe Shoppers Global Blue has developed SHOP, a portfolio of print and digital shopping guides allowing direct contact and influence with Globe Shoppers around the world. From their origin countries at the planning stage of the trip, all the way through to their chosen shopping destination, SHOP’s multi-platform approach offers a full suite of Globe Shopper communication services.

  31. We generate traffic to our clients’ stores 14.8 million web visits in year 2015-16 46% visits from China 30% visits from Russia 3.5 million SHOP magazines distributed 4.4 million SHOP maps distributed 6 origin countries covered Digital advertisingMedia space & store locators on website & app Print materialCity maps and magazines distributed in airports, hotels, tourism offices PartnershipsChinese recognized labels, credit card organizations,…

  32. We promote our clients’ brands overseas • 75% of purchasing decisions are made before travel • We connect our clients’ brands to shoppers still in their home country. Brands become part of their shopping list even before they travel. • Material distributed in 6 origin countries • Advertising in TO agencies, visa application centre, in flight • Organized meetings between retailers & tours

  33. THANK YOU!

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