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3 secrets to start earning money quickly by landing great freelance and consulting clients

Diana Schneidman UniForum Chicago, Nov. 29, 2011. 3 secrets to start earning money quickly by landing great freelance and consulting clients. Why freelance & consult?. Earn money Provide stimulating activity Pride in achievement Develop new skills, strengthen existing skills

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3 secrets to start earning money quickly by landing great freelance and consulting clients

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  1. Diana Schneidman UniForum Chicago, Nov. 29, 2011 3 secrets to start earning money quickly by landing great freelance and consulting clients

  2. Why freelance & consult? • Earn money • Provide stimulating activity • Pride in achievement • Develop new skills, strengthen existing skills • Fill resume gaps • Create your own job • Dysfunctional job market

  3. 3 steps to success! • Go after assignments like your last good job (B2B) • Contact the best prospects directly • Get real! Allow a few weeks to get paying work

  4. 3 markets: • Business to consumer (B2C) • Business to business (B2B) • Business to very small business (B2VSB)

  5. Semi–Myth #1 People are too busy to read or listen to long messages

  6. Semi–Myth #2 Know / Like / Trust

  7. Semi–Myth #3 USP Unique Selling Proposition

  8. What not to do at the beginning • Write a formal business plan • Create a great website • Social networking • Any marketing that takes a lot of preparation

  9. The 3 steps: What if everyone did this?

  10. Next steps • Get my free report & newsletter: • www.StandUp8Times.com • Get the whole story in my ebook: • www.StartFreelancingAndConsulting.com • Discount code: IMETDIANA • Read Land the Tech Job You Love by Andy Lester: • http://petdance.com/book/ • 3 steps

  11. What to charge? • By the project or by the hour • Same pay rate as your last job • Calculate your expenses and set your rate to cover • Research rates online • Ask others in your field

  12. What to charge: more ideas • Websites like Elance and Guru • Base rates on your value to the client • What you feel you are worth • Calculate rate based on your annual salary

  13. Remember this! • What you charge initially isn’t such an important decision • Structure payment schedule to obtain as much of total as possible as early as possible

  14. Book List • The Well-Fed Writer: Financial Self-Sufficiency as a Commercial Freelancer in Six Months or Less by Peter Bowerman • What to Charge: Pricing Strategies for Freelancers and Consultants by Laurie Lewis • The Designer’s Guide to Marketing and Pricing: How to Win Clients and What to Charge Them by Ilise Benum • Land the Tech Job You Love by Andy Lester • Lots of titles (Including a very new title) by Alan Weiss on how to consult • And then there’s my PDF book, available only from its own website: www.StartFreelancingAndConsulting. Use the discount code IMETDIANA, bringing the price below $10.

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