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A Product of Promotional Communications, LLC 650 Halstead Ave. Mamaroneck, NY 10543

A Product of Promotional Communications, LLC 650 Halstead Ave. Mamaroneck, NY 10543 (914) 381-1632. The Mobile Cloud – Why it matters …. 6,000,000,000 (BILLION) mobile ACCOUNTS active for 6,800,000,000 people - http://www.bbc.co.uk/news/technology-19925506 3,900,000,000 Mobile Phones

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A Product of Promotional Communications, LLC 650 Halstead Ave. Mamaroneck, NY 10543

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  1. A Product of Promotional Communications, LLC 650 Halstead Ave. Mamaroneck, NY 10543 (914) 381-1632

  2. The Mobile Cloud – Whyitmatters…. • 6,000,000,000 (BILLION) mobile ACCOUNTS active for 6,800,000,000 people - http://www.bbc.co.uk/news/technology-19925506 • 3,900,000,000 Mobile Phones • 50% of the WORLDS population isconnected via their mobile • 80% of the World’s population has Cellular Coverage

  3. The Mobile Cloud – Whyitmatters…. • 1,000 new users per second • It took 20 years to hit 1,000,000,000 users • 40 Months for 2,000,000,000 • 24 Months for 3,000,000,000 – July 07 • 19,000,000 new users in INDIA in the month of JANUARY 2010

  4. What Promotional Communications has achieved with the mobile cloud • CMAFest Nashville June 2012 - out of roughly 5,000 visitors with Smartphone's per day, we were getting 1,000 + individuals logging onto the Wi-Fi PromoSend network with over 4,000 branding/splash page flashes per day • UBA Trends day Conference - 500 visitors, 420 app downloads   • Randstad concert/Metallica/Werchter rollout - 50,000 + visitors with Smartphone's, 18,000 connections onto the PromoSend Network   • Installations on De LIJN Public Transport network - 5,000 + connections per day on average since January 2011   • TedX Brussels conference - 4,000 visitors, 6,500 connections to the PromoSend Network

  5. What Promotional Communications has achieved with the mobile cloud • TedX Flanders  conference- 3,000 visitors, 4,000 connections to the PromoSend Network • Brussels Airlines deployment at Batibouw trade fair - 90,000 visitors, 35,000 connections to the PromoSend Network   • Tomorrowland Festival (http://www.tomorrowland.be/) - 100,000 visitors, 38,000 connections to the Promosend network • Rascal Flatts 2011 concert tour- 6,400 connections to the PromoSend Network using low-traffic hardware based on 2010 designs (currently using higher capacity (10x) 2012 PromoSend platform) • 10 David Guetta live at Tour et Taxis - 7,500 visitors with Smartphone's with 6,000 connections to the PromoSend Network • Keith Urban tour - 92,000 visitors with Smartphone's with 20,000 connections to the PromoSend Network

  6. Interacting with the Mobile Cloud!!! Marketing Goal Connect with the consumer and get them to take action

  7. What if? • You could provide an additional marketing option to your clients that DOES NOT take away from your current business but creates a multimedia experience – videos (exclusive), demo’s, testimonials • You could deliver a coupon for your product which drives people from a location into stores – ieFame Coupon driving people to World Vision • You could link people up directly to an E-Commerce platform directly from the show – ie links into World Vision E-Commerce • “Instant” consumer feedback – measurable ROI

  8. World Vision e-Commerce

  9. What is PromoSend™... Complete Mobile Marketing Solution for all Wi-Fi-Enabled devices • Place your brand/content on consumer devices via one easy HTML5 web development • Maintain constant commercial contact with customer on-site

  10. What is PromoSend™... Interactive ability to collect real-time information • Present Corporate Information • Offer Value Propositions like offers, competitions, experiences • Offer Dynamic updatable content to Smartphone • Create unique multimedia experiences and extract Business Intelligence • Instant consumer feedback

  11. What is PromoSend™... Connect to your own private ‘hotspot’ • Provide a no-cost web experience or connect to established Wi-Fi Networks • Without internet – create rich multimedia environments • With internet – create links into social media platforms and extract information in exchange for ‘free internet’ to consumer

  12. What is PromoSend™... Easy to set-up and deploy • Without Internet – entire system contained in an easy to carry and install flight case • With Internet – System can be configured using only software upgrades to location • Unlimited Promotions – same cost whether 1 person connects or 1,000,000 connect

  13. How PromoSend™ Works:

  14. How PromoSend™ Works: Supported Phones Our technology is compatible with phones from most major manufacturers – ensuring the largest consumer reach Applications Whether it is enhancing an existing advertising structure like a billboard, or creating a brand new medium inside a Stadium, PromoSend's™ versatile technology can be installed quickly in virtually any location or used to redirect traffic from existing networks. Delivering your targeted digital promotions to your consumers IS EASY! • Upload your desired content to our PromoSend™ server • The PromoSend™ Network instantly transmits your promotion to your consumers based on your preferred schedule Monitor the success of your campaign in REAL TIME

  15. Benefits to sponsor • Private rich multimedia experience in which to attract, brand, and retain consumers • Content is branded with the sponsors logo’s and message (including contact details like email addresses, phone numbers, SMS responses, etc) • Easy to virally spread the message to people outside the event via email, social media, or other platforms • The Sponsor (logo, image, music, etc) is appearing/leaving the venue on 1,000’s of mobile phones in real-time • Creates a synergy between computer based internet branding and mobile web based on-site branding

  16. Benefits to Artist • Increase awareness of the artist/brand • Ability to drive traffic back to the artist's/ brand's site • Can engage the fans with offers that lets them join mailing list/fan club -- rapidly building the artist's/brand's database • Promote upcoming shows, events, and merchandise • Bragging rights as innovative artist/brand using a green technology to deliver a message • Have synergy between the web and the on-site experience of the consumer • Provide free/exclusive content for the customers • Opportunities for revenue streams (Coupons, competitions, sponsorship) • By integrating Social Media, build up a detailed opt-in profile of your fan/customer

  17. Different Tiers of PromoSend™

  18. Results and ROI • Be able to digitally distribute all manner of physical content digitally directly to a consumers mobile device: • Saves on cost of physical marketing material • Viral effect of consumer being able to send material via SMS/Email/Social Media • Collect Business Intelligence: • Have polls, surveys, competitions asking for any/all demographic information • Collect permission based Email addresses • Integrate with other social media platforms for maximum effect and collect the public Facebook/Twitter/etc information of consumer • Cross-Platform Marketing: • As all information is voluntary and Opt-in, all information can be used for further marketing across other platforms like Email newsletter, web promotions, Facebook campaigns, and other types of marketing • Maintaining the same digital presence with the consumer across all platforms • ROI – Return on Investment: • All activity is logged and monitored • Statistics on users and activity allows spend vs. results to be precisely calculated

  19. Thank you. Promotional Communications LLC 650 Halstead Avenue, Mamaroneck, NY 10543, USA TEL – (914) 381-1632 Dan Seidman (FR / ENG) - dan@promosend.net | +1 (914) 414 6760 Barbara Kent - bkent@promosend.net | +1 (914) 572 1463

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