1 / 14

A Successful Online Marketing Strategy Assignment

15 October 2013. A Successful Online Marketing Strategy Assignment . Submitted to: Dorothy Keane Presented by: Henry Kolawole Krzysztof Baranowski. Contain: Carbonated Water Glucose (25%) Caffeine (46 mg) Flavouring 380 ml BOTTLE: Energy 1129 Kjoules 266 kCal Protein Fat

carson
Download Presentation

A Successful Online Marketing Strategy Assignment

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript


  1. 15 October 2013 A Successful Online Marketing Strategy Assignment Submitted to: Dorothy Keane Presented by: Henry Kolawole Krzysztof Baranowski

  2. Contain: • Carbonated Water • Glucose (25%) • Caffeine (46 mg) • Flavouring • 380 ml BOTTLE: • Energy 1129 Kjoules • 266 kCal • Protein • Fat • Fibre • Carbohydrates 56.4g • Sugars 33.1 g

  3. TRADITIONAL AND ONLINE MARKETING COMMUNICATION MIX

  4. Since the improvement of technology in most Countries. • Organization and Companies Communication strategies has totally Change. • From Been Traditional to been both Online and traditional communication mix. • Traditional Communication mix are still been useful but most communication aspect nowadays is been overtake by online communication mix.

  5. TOOLS OF ONLINE MARKETING • Online marketing Can be distinguish into various tools. These are the following tools used by Lucozade 2013. • Media marketing(YouTube, TV ad, Radio). • Website( Lucozade sport website) • Internet viral marketing(I believe Campaign)

  6. CASE STUDY/BACKGROUND

  7. OBJECTIVES

  8. TACTICS

  9. RESULTS

  10. Lucozade Sport presentsThe Ringers at LucozadePowerleague http://www.lucozadesport.com/football/

  11. THANKS FOR YOUR TIME PRESENTED: Henry kolawole Krzysztof Barnowski WE WELCOME ANY QUESTIONS

More Related