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Post-structuralism in Information Systems Research – the fundamental role of Semiotics

Post-structuralism in Information Systems Research – the fundamental role of Semiotics. Semiotics 2009 – September – A Coruña Ângela Lacerda Nobre ESCE-IPS anobre@esce.ips.pt lacerda.nobre@gmail.com. Key argument.

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Post-structuralism in Information Systems Research – the fundamental role of Semiotics

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  1. Post-structuralism in Information Systems Research – the fundamental role of Semiotics Semiotics 2009 – September – A Coruña Ângela Lacerda Nobre ESCE-IPS anobre@esce.ips.pt lacerda.nobre@gmail.com

  2. Key argument • Structuralism has had an immense influence in the second half of the twentieth century across all knowledge areas • It evolved from Levy-Strauss work in the 1950’, based on Saussure’s semiotic theory • Structuralism (and Systems Theory) has many advantages (eg., progression of positivist science) - but it needs to renew itself…: post-structuralism

  3. Basic insights Semiotics – has been subject to influences from analytical and from continental philosophy – respectively, structuralist and post-structuralist Semiotics constitutes a massive set of resources (as theories and as tools) to understand and cope with this paradigm shift

  4. Dominant thinking • Both management and information systems research have been dominated by structuralist approaches to organisational reality • Objectivist, positivist and cognitivist epistemologies are prevalent in organisational disciplines • Complementarity versus the primordial role of informal and pre-reflexive processes

  5. Semiotics • Ancient history – it accompanied the development of Western thought • F. Saussure and C.S. Peirce – the theoretical basis of contemporary semiotics • Misinterpretations according to dominant schools of thought • Present times: the need to use and to apply the semiotic resources that are available

  6. Diverse examples • Sebeok - biosemiotics • Knorr-Cetina – sociology of sciences • Latour – actor-network-theory and material semiotics • Social philosophy theories, from Foucault to Bordieu, from Bakhtin to Wittgenstein • State-of-the-art of management and IS theory: enchantment with social aspects (Web 2.0), with no theoretical background

  7. Conclusions • Semiotics as an active and powerful resource to address current organisational challenges • The need for a militant dissemination of semiotic thinking and practice through a diversity of channels • Revolutions start at home – how to create a common understanding of the semiotics potential? THE END

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