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Geo-Fencing Digital Ads for Local Business and its Benefits

They are using one of the best mobile marketing technologies named geofencing technology which targets the exact potential customers you are trying to get connected to.

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Geo-Fencing Digital Ads for Local Business and its Benefits

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  1. Geo-Fencing Digital Ads For Local Business and its Benefits A few years ago, your laptop was the best mean to check stay connected with your friends or family via web or maybe at times you used to look for any specific diners or restaurant or shops one day prior to your visit. It had to be pre-planned. But things have changed now, as smart phones and tabs are taking over everything. Well, the business enthusiasts and marketing people are taking these changes quite seriously and hence they are using one of the best mobile marketing technologies named geofencing technology which targets the exact potential customers you are trying to get connected to.

  2. The geo-fencing technique however, has a lot of benefits and there is now doubt about it. Here are a few benefits to help you with – Personal Ads – The best thing about geo-fencing. Why; because it gives you the privilege of sending personal ads to particular customers. It depends on you, to whom you want to offer the discount and to whom you won’t based on the customer’s choice. However, another benefit adds here as you clearly get an idea about your customers’ choices based on which places they have visited. Get connected to the world of Internet – When you are using geo-fencing, it lets you get connected to the internet as the physical location of your store gets an internet presence. The front of your store becomes a portal to your social media and web identity. What makes it better is that by using geo-fencing you can let the passersby to look you up on Facebook in order to engage with them.

  3. Small data, big advantage – You already know a lot of people in Facebook from around the world. But do you think each and everyone can be a part of your business or become your potential customer? No right? Your local people are more interested in buying or using your services or product. What geo-fencing does actually? It helps you get connected with the people you know locally and that helps you to grow in your business.

  4. Works as an analytic – Without observing your customers, you cannot grow your business and then again, you cannot really observe each and every customer at the same time. Geo-fencing helps you observe your customers and work as an analytic for you. How? Geo-fencing provides you some amazing data based on your location. Like how many customers visited your shop; how many times they have visited your shop or how many customers just visited the locality of your shop etc. Using these data, you can analyze them and know your customers better. These are just a few benefits of geo-fencing digital ads.

  5. Contact us: Copley Advertising Geofencing mobile advertising Located: Brookline Massachusetts United States Phone No: +1 617-651-2249 Website: http://copleyadvertising.com/

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