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CORDLESS PUMP

CORDLESS PUMP. Contents. Why Enerpac? Market Overview Product Summary Battery and Charger Positioning and Price Product Detail Appendix. Cordless Pump. Why Enerpac?. ENERPAC Global Presence. 19 Global Offices. 400 Service Centers. 1600 Distributors. New Product Innovation.

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CORDLESS PUMP

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  1. CORDLESS PUMP

  2. Contents • Why Enerpac? • Market Overview • Product Summary • Battery and Charger • Positioning and Price • Product Detail • Appendix

  3. Cordless Pump Why Enerpac?

  4. ENERPAC Global Presence 19 Global Offices 400 Service Centers 1600 Distributors

  5. New Product Innovation PE-Series Submerged Pumps ZUTP Tensioner Pump ULTIMA Steel Hand Pumps PA -Series Air Pumps PA-Series Turbo Pumps Z-Class Pumps 1979 1987 1992 2006 2010 2012 1986 1987 1996 2007 2011 2013 PU -Series Economy Pumps P-Series Composite Hand Pumps PGM-Series Atlas Gas Pump XA-Series Air Pumps TQ700 Torque Pump XC-Series Cordless Pump

  6. Commitment To Quality Functional Test to Rated Pressure TUV-SUD Testing and Compliance 100 PERCENT Actuant LEAD Continuous Improvement Methodology CE Certification ISO 9001:2008 Registered Global Lifetime Warranty

  7. Cordless Pump Market overview

  8. Global Power Tool Market 1990 2010 Cordless, 13% Cordless, 40% Corded, 87% Corded, 60%

  9. End User Overlap Power Tool Users Hydraulic Users • Electrician • Plumber • Mechanical Contractor • Residential Construction • Do-It-Yourselfer • Heavy Equipment Maintenance • Commercial Construction • Ironworker • Millwright • MRO • Rail Maintenance • Riggers • Lab Testing Our Core End Users Have Already Adopted Cordless Technology

  10. Cordless Pump Product summary

  11. Target Industries MINING FOUNDRIES • Lifting trucks/heavy equipment for tire change • Servicing equipment in field • Pushing pins, track alignment • Lifting bogey cranes to service wheels • Lifting/moving heavy equipment • Servicing machinery RAIL MRO • Rail alignment/bending • Lifting railcars • Lifting/moving heavy equipment • Servicing machinery PAPER MILL POWER GEN • Gear pulling • Moving paper rollers • Servicing machinery • Lifting railcars • Servicing ash bins • Steam line valve testing/repair

  12. Target Applications BENDING LIFTING PUSHING CLAMPING SPREADING SPLITTING PUNCHING PULLING • LOOK FOR THESE THREE THINGS: • Application Requiring A Portable Pump • Application Where A Powered Pump Is Preferred Over A Hand Pump • Application With Limited Or No Access To Power

  13. User Needs • PORTABILITY • PERFORMANCE • DURABILITY • SAFETY • VERSATILITY

  14. Key Selling Features PORTABILITY Lightweight Materials Bladder Reservoir Integrated Handle And Strap Weighs Less Than P-80 Hand Pump Use In Any Orientation Without Leaking Easy Transportation

  15. Key Selling Features PERFORMANCE Flow Curve (Imperial) Run Time (Cycles Per Charge) XC-Series XC-Series BP-Series BP-Series Flow (CIM) Pressure (PSI) Faster Flow & Up To 80% More Run Time

  16. Key Selling Features PERFORMANCE Flow Curve (Metric) Run Time (Cycles Per Charge) 2.33 XC-Series XC-Series 2.00 BP-Series BP-Series 1.66 1.33 Flow (LM) 1.00 .66 .33 140 280 420 560 700 Pressure (bar) Faster Flow & Up To 80% More Run Time

  17. Key Selling Features DURABILITY Impact Resistant Shroud Class “H” NEMA Rated Motor XA Series Pump Element Job-Site Durability Extreme Service Life Long Life Backed By Enerpac’s Global Lifetime Warranty

  18. Key Selling Features SAFETY Cordless Technology Trigger Lock-Off Outlet Check On Pump Element  No Trip Hazards Prevents Accidental Operation Minimizes Pressure Drift

  19. Key Selling Features VERSATILITY Compatible With Over 140 Enerpac Tools And Cylinders

  20. User Needs • PORTABILITY • PERFORMANCE • DURABILITY • SAFETY • VERSATILITY     

  21. Cordless Pump Battery and charger

  22. Lithium-Ion Advantages

  23. M28™ Lithium-Ion Battery Pack • FEATURES • Milwaukee Digital Power Management System: • Overload Protection - Prevents user from damaging their cordless power tool investment in abusive situations • Temperature Management System - Keeps battery in ideal temperature range to provide maximum life • Individual Cell Voltage Monitoring - Ensures optimal charge and discharge for maximum life • Discharge Protection - Prevents cell damage from over-discharge • Battery Fuel Gauge - Displays the remaining run-time

  24. Cordless Pump Positioning & price

  25. Product Positioning XTREME PERFORMANCE CORDLESS CONVENIENCE • Powerful and Portable • Ideal for Remote Locations • Durable and Safe The performance of a powered pump. The portability of a hand pump.

  26. Pricing Strategy ZU-Series 22% Premium over PUJ-1200B HPP BP-Series XC-Series 10% Premium over PUJ-1200B PU-Series END USER PRICE (USD) MPP XA-Series Turbo LPP LOW MID HIGH PERFORMANCE

  27. Cordless Premium Comparison Power Tool Industry Hydraulic Industry 182% Premium 157% Premium 180% Premium 10% Premium Enerpac Charges Minimal Premium For Cordless Convenience

  28. What Are We Selling? • PRODUCTIVITY • UP TIME • SAFETY

  29. Productivity Save Up to $426 in Labor

  30. Up Time $20,000/hour Estimated average cost of downtime in the pulp and paper industry $25,000/hour Estimated average cost of downtime in the steel manufacturing industry Sources: American Air Filter Case Study. August 2012 NSK Americas Case Study. 5 Minutes Of Set Up For Electric Pump = $2,000

  31. Slips, Trips and Falls 275,000 Injuries in general industrial settings caused by a slip, trip or fall in 2008. 800 Deaths in general industrial settings caused by a slip, trip or fall in 2008. $21,500 Average workers’ compensation cost for a slip, trip or fall in 2008. Source: National Safety Council Injury Facts 2010 Edition How Much Would You Pay To Eliminate A Trip Hazard?

  32. Cordless Pump Product detail

  33. Product Offering REPLACED BY • Transition Date: Starting February 2013

  34. Pump Specifications

  35. Product Detail -Pumps • * Country of Origin: • Pumps Made in USA • Battery and Charger Made in China Standard IT Distributor Program Pricing Applies

  36. Battery & Chargers INDIVIDUAL MASTER PACKS * Country of Origin = China Standard IT Distributor Program Pricing Applies

  37. Service Kits

  38. Cordless Pump Appendix

  39. Oil Capacity XC-SERIES OIL CAPACITY 40 70% RC Duo Sales 35 1 Liter 30 2 Liter 25 20 15 10 5 Stroke Length (in/cm) Capacity (Tons) Compatible With Over 140 Enerpac Tools And Cylinders

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