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The Leading Award Winning Provider of Certified Neutral World-Class Data Center Services

The Leading Award Winning Provider of Certified Neutral World-Class Data Center Services in South Eastern Europe. 4o Συνέδριο InfoCom Green ICT 2012. FIVE POINT PLAN FOR GREEN DATA CENTERS. 4o Συνέδριο InfoCom Green ICT 2012. Who we are.

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The Leading Award Winning Provider of Certified Neutral World-Class Data Center Services

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  1. The Leading Award Winning Provider of Certified Neutral World-Class Data Center Services in South Eastern Europe 4o Συνέδριο InfoCom Green ICT 2012

  2. FIVE POINT PLAN FOR GREEN DATA CENTERS 4o Συνέδριο InfoCom Green ICT 2012

  3. Who we are • Subsidiary ofLAMDA Development (A.S.E : LAMDA) and member of a robust and credible Group (LATSIS Group) • Founded in 2002 - Launched services in 2003 • Profitable since first year of full operations (FY2004) • Fast Growing: Turnover : x7.5, EBITDA: x12, EBT: x8 • More than 8.1M Euros investment on core business in 2008 • Largest Neutral Provider in South Eastern Europe

  4. Our lines of Business • World-Class Data Centre Outsourcing Provider • Collocation and BCP Services • The Only 100% Neutral World-Class Data Centre Provider in Greece • The largestWorld-Class Data & Business Continuity Centre in South Eastern Europe with more than 500 seats • The newest and only High Density Blade-Ready infrastructure • Best Regional Data Centre Operator 2009 in Europe • Best European Green Initiative Award 2010 • Best European Facilities Management Award 2011 • One of the Greenest Facilities in the World (PUE<1.8) • Data Centre Operations – 20 third party facilities • Operations, maintenance and support • Monitoring 24h/day, 365 days/year

  5. Our lines of Business • Data Center Integration and Consulting Services (DCICS)

  6. Some of our Clients

  7. Quiz European & Projection of Energy Consumption in Data Centers by 2020 - 56 TWh in 2007 - 104 TWh in 2020 86% increase in 13 years 3% of Total Energy Consumption Source : EU Data Centres Code of Conduct

  8. Efficient Solutions Renewable Energy Sources: • Solar • Wind • Geothermal • Hydropower

  9. QUIZ No2 AVERAGEYEARLY PUE: • 2006: 2,13 • 2007: 1,94 • 2008: 1,89 • 2009: 1,84 • 2010: 1,77 • 2011: 1,75

  10. Effect of PUE improvement If during year 2011 (PUE = 1,75) we had the same PUE with year 2006 (PUE=2,13): • we would pay approximately 380.000 € more in electric power consumption AND • we would create additionally approximately 4.450t CO2 emissions Fewer cars on the road

  11. How to Improve Efficiency • Design • Invest on high efficiency infrastructure equipment • Implement Best Practices • Operation & Maintenance • DCIM

  12. 1. DESIGN • Modularity – Pay As you Grow • Operation of chillers at higher temperatures (i.e 12oC - 17oC) • Data Hall Cold Aisle Temperature: 18c – 27c (ASHRAE)

  13. 2. Invest on high efficiency equipment • UPS with energy efficiency factor of 0,93 even at 25% of load capacity • High EfficiencyChillers – Free Cooling • Close Control Units with variable air-supply ( 35% energy saving) • Sine waves – THD active filters

  14. 3. Implement Best Practices • Hot and cold aisles • Hot or cold air containment • Rack air flow management – Blanking panels • Raised floor air flow management (use of air grommet) • Minimize under floor obstructions to airflow • Turn-off lights in unoccupied areas

  15. 4. Operation & Maintenance • Install metering equipment for measuring power & environmental conditions • Collect data through BMS and other monitoring and mgt systems - Analyze • Continuous monitoring and fine-tuning of set points – Not a static environment • Develop Internal procedures, KPIs and reporting

  16. 5. DCIM GARTNER defines DCIM as: “tools that monitor, measure, manage and/or control data center use and energy consumption of all IT-related equipment (such as servers, storage and network switches), and facilities infrastructure components (such as power distribution units [PDUs] and computer room air conditioners [CRACs]).”

  17. DCIM in action

  18. DCIM Maturity Model

  19. DCIM Benefits

  20. DCIM Benefits • Access to accurate, actionable data aboutthe current state and future needs of the data center • Standard procedures for equipment changes • Single source of truth for asset management • Better predictability for space, power and cooling capacity • Reduced operating cost from energy usage

  21. Conclusions • Implement a Design targeting on high efficiency operation • Invest on high efficiency infrastructure • Operations & Management - If you don’t monitor it you can’t manage it !!! • Implement Best Practices THE BEST WAY TO PREDICT THE FUTURE IS TO CREATE IT Peter Drucker

  22. Thanks for your attention info@lamdahellix.com http://www.lamdahellix.com http://www.linkedin.com/company/lamda-hellix?trk=fc_badge http://www.youtube.com/lamdahellix

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