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Mazda

Mazda. Amber Mitchell. Consumers purchase. Consumers behavior in regards to why they would want to make their purchase could be because they have a family, the way they feel in the car, how safe they feel and the benefits that comes with it.

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Mazda

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  1. Mazda Amber Mitchell

  2. Consumers purchase Consumers behavior in regards to why they would want to make their purchase could be because they have a family, the way they feel in the car, how safe they feel and the benefits that comes with it. In terms of hierarchy of needssafetyand psychology would be a good reason to look into Mazda cars. want to make sure that everyone in the car is going to be safeespecially if having a family. It’s a good idea to research social class, to see what other consumers think about the mazdas. I am the type of consumer who does purchase decision, thinking about the advantages and disadvantages. common sense and knowing your consumers rights is essential.

  3. Mazda3 Advantages It is affordable East to be green- has the distinction of having top fuel efficiency in its class without being a diesel or hybrid. Safety features- Active driving display, active front head restraints, front and side-curtain air bags as well as traction and stability control are standard on all models. Disadvantages There’s already a recall. A malfunction in the power control module which may occur under wet conditions could result in a stalled engine or loss of power steering assist some redesigns steps successfully reduced noise, several reviewers still list this as an issue for the Mazda 3. Stiff ride- reviewer say, “If you value a cushy ride, there are better choices out there.”

  4. Mazda MX-5 Advantages SkyActivTechnology- to operate as efficient as possible. Fortunately, even the base Sport model is designed with this award-winning technology.  Great Gas Mileage- When equipped with a manual gearbox, the base model is able to deliver an exceptional 35 mpg on the open road. Available All-Wheel Drive System-A front-wheel-drive system comes standard on the CX-5. Fortunately, prospective buyers can also opt for an AWD system. Disadvantages No Off-Road Package Offered- When equipped with the optional AWD system, the CX-5 is a capable performer on mild off-road trails. However, the SUV is not the best choice for extremely harsh terrains. No V-6 Engine Option- Mazda does not plan to offer a V-6 engine upgrade. Prospective buyers will have to settle for the 2.5-liter, four-cylinder engine. 

  5. Mazda CX-5 Advantages Is incredibly safe. The Insurance Institute for Highway Safety (IIHS) has awarded the vehicle its highest rating (Good) for side impact, small overlap frontal and frontal offset crash tests as well as rear crash and roof strength It has anti-lock brakes, a rear view camera (on Touring and Grand Touring models), stability and traction control, blind sport monitoring and more. has a long list of amenities including a power driver seat, heated front seats, leather upholstery, steering wheel controls, Sirius satellite radio, fog lamps and more. Disadvantages The dashboard is a bit simplistic compared to competitors. The lens on top of the climate controls causes annoying reflections when the sun is out. There are significant blind spots over drivers' shoulders and the CX-5's triangle shaped windows make matters worse

  6. Mazda3 ads

  7. Mazda MX-5 ads

  8. Mazda CX-5

  9. Decision My choice of car would have to be the mazda3. I arrived at this decision because I find it would be the easiest car to drive, the most safe and has good gas efficiently. It comes with a sun roof, is roomy and is a perfect fit for a first car.

  10. Consumer behavior I used consumer behavior because I wanted to spend as little money as possible for a good quality car. Everything about the mazda3 satisfies my needs. I am very impressed about the mazda3 and it is a great first car

  11. Consumer behavior I used consumer behavior because I wanted to spend as little money as possible for a good quality car. Everything about the mazda3 satisfies my needs. I am very impressed about the mazda3 and it is a great first car

  12. Consumer behavior I used consumer behavior because I wanted to spend as little money as possible for a good quality car. Everything about the mazda3 satisfies my needs. I am very impressed about the mazda3 and it is a great first car

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