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A new dimension in trade

A new dimension in trade. Presented by Rudolf Riedl AsiaCenter Budapest, Hungary. Facts and figures. Investment of 200 million Euros AsiaCenter is owned by STRABAG AG Size of the building: 205.000 m2 ( 125.000 ready today) Number of premises 1500 (850) Stock facilities 10 000 m 2

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A new dimension in trade

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  1. A new dimension in trade Presented by Rudolf Riedl AsiaCenter Budapest, Hungary

  2. Facts and figures • Investment of 200 million Euros • AsiaCenter is owned by STRABAG AG • Size of the building: 205.000 m2 (125.000 ready today) • Number of premises 1500 (850) • Stock facilities 10 000 m2 • 4000 m2 offices • 2200 parking places • End of construction: 2011

  3. Solid Company Background

  4. CBTC project support Ms. Katalin Szili, Speaker of the Hungarian Parlament meeting Mr. Wu Bangguo Prime Minister of Hungary receiving CBTC delegation Mr. Yu Guangzhou visiting the project Signing ceremony of CBTC, Beijing 2007

  5. Geographical advantage Ideal location Gate to the South –East Europe EU membership Free trade – Direct Access to European Union Qualified and experienced workforce Corporate culture: working with foreign investors since 1972 Competitive labour force costs (Hungary:EU = 1:4.4) well-structured education & training system Incentives (investment – related incentives) Doing business in Hungary – Why?

  6. Regional Scope

  7. Trade Channels in the CEE Region

  8. Purchasing Power in EU

  9. Services to establish your business: Services to run your business: Services what we can support • Legal services • Visa arrangement • Bookkeeper/tax adviser • Basicbackground information • Logistic services/custom clearance • Marketing support • Event hosting support • Interpreter/translator • Telecommunication services • Basic services • 24 hours security service • Cleaning service • Bank, restaurants, cafes • free, guarded underground and open parking places

  10. Additive sales turnover Wholesale as well as C&C trade CBTC serves as a platform to enter the EU market. Competitive lease conditions CBTC performs as purchase source for the retailers Logistical benefits (place easy to reach) Opportunity of flexible area developing Constant Marketing support Good knowledge about target markets Good relationship to trade organisations. Multicultural approach Why is it worth to be our partner?

  11. Target sectors Fashion Accessories (sun)glasses bags Shoes Textile Fittings Industrial parts IT telecommunication Household electronics

  12. What we can offer • Flexibility • need for extra space during season • Permanent extra space for future growth • Sales concentration • Focus on core competence • Attractive for all relevant retailers to visit • Info concentration • Increase professionalism of the value chain • „Social” concentration • Marketing concentration • Joint surveys • Joint fashion shows • Joint communication

  13. Trade Promotions Loyalty card & Van Giveaway Promotion

  14. Trade Fairs Yearly participation in the region as Styl-Kabo fairs in Brno, Czech Republic

  15. Trade Conferences Trade Conferences organized

  16. Trade Advertising International & Hungarian Trade Journals

  17. Promotion & Events Contact Making Businessmen Forums Fashion shows Winter Fashion shows Summer

  18. Database Management Czech Rep: 5,000 traders accessed Ukraine: 3,000 traders accessed Slovakia: 5,000 traders accessed Romania: 3,000 traders accessed Serbia: 3,000 traders accessed Croatia: 3,000 traders accessed Hungary: 35,000 traders accessed

  19. „There can be only one…” Thank you for your attention!

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