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Connecting to Coverage in 2014: Opportunities for Wisconsin October 3, 2012 Jenny Sullivan

Connecting to Coverage in 2014: Opportunities for Wisconsin October 3, 2012 Jenny Sullivan Director, Best Practices Institute. Enroll America . Our Mission Ensure that all Americans get enrolled – and stay enrolled – in health coverage. . Two-fold Strategy.

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Connecting to Coverage in 2014: Opportunities for Wisconsin October 3, 2012 Jenny Sullivan

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  1. Connecting to Coverage in 2014: Opportunities for Wisconsin October 3, 2012 Jenny Sullivan Director, Best Practices Institute

  2. Enroll America Our Mission Ensure that all Americans get enrolled – and stay enrolled – in health coverage. Two-fold Strategy Promoting Enrollment Best Practices 1 Raising Public Awareness 2

  3. Key questions • What’s at stake for Wisconsin? • What needs to happen in the next 362 days? • How are other states preparing for the beginning of open enrollment?

  4. Health Coverage in 2014 Coverage Options for Adults without Medicare or Employer-Based Coverage Income as a percent of the federal poverty level 0 133 400+ An Opportunity for a Complete Continuum of Coverage

  5. The 2014 Enrollment Opportunity Enroll at least 16 million people in new coverage options } 9 million in Exchange coverage Millions } 7 million in Medicaid or CHIP Source: July 2012 CBO estimates

  6. The Enrollment Opportunity in Wisconsin Connect nearly half a million people to coverage. Source: March 2010 and 2011 Current Population Survey

  7. But open enrollment starts on October 1, 2013... What should you be doing now?

  8. State Options Medicaid Exchanges

  9. Regardless of Medicaid expansion! Requirements for ALL states

  10. Limited Public Awareness The majority of uninsured Americans don’t think the health reform law will help them 78% of the newly eligible don’t know about the new health insurance exchanges of consumers say they will need help enrolling in the new coverage options 60%

  11. State Progress: Marketing and Public Awareness

  12. Public Education Resources More Information On: • Exchange branding research • Public opinion polling • Statewide marketing and outreach plans

  13. Types of Consumer Assistance • Technology enabled assistance • Online chats • Personalized accounts • Call centers • Kiosks • In-person assistance • Navigators • Application Assisters

  14. State Progress: Consumer Assistance • $40 million Outreach and Education grant program • Lessons learned from early Medicaid expansion • Unique In-Person Assister (IPA) program • Strong stakeholder input process

  15. Outreach and Enrollment Opportunities • What role will your organization play? • What is your organization currently doing? • What tools exist? • What tools does your organization need?

  16. Questions? Jenny Sullivan Director, Best Practices Institute Enroll America JennyS@enrollamerica.org 202-879-0286

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