Web User Surveys and Data Dissemination

1. Results are quite frustrating Web users surveys ‘Measure’ the use of the web (visits, downloads, hits…) Analysis of logs (Analog, Nettracker) Using e-form the website is adapted to users needs ‘Analyze’ the requests received Internet dissemination: Serving and publishing data / Contact with users Internet dissemination: contact with users There are several ways to know web users wishes 1

2. Internet dissemination: Serving and publishing data / Contact with users Internet dissemination: contact with users • A.- What about web user surveys? • What we did four years ago • B.-What have we got now? • - Infoeuropea • - Infoine 2

3. Internet dissemination: Serving and publishing data / Contact with users Internet dissemination: contact with users • What about web user surveys? • What we tried four years ago (December 2003): • An animated image on the homepage for three months • 22 Questions. • In Spanish and English • Gift: the book “Spanish Society after 25 years of Constitution” 3

4. Internet dissemination: Serving and publishing data / Contact with users Poor results: only 120 persons answered all the questions User profile obtained: Male 25-45 years old. Connected with the economic sphere. Student, professor. Professional use. Resident in large city. Most demanded sections: INEbase, Press and Methodologies Technology used: PC - Windows XP, Internet Explorer browser, broad band connection Microsoft Excel to process the information opposite PCAxis 4

5. Infoeuropea at a glance 5

6. Internet dissemination: Serving and publishing data / Contact with users Infoeuropea This is the INE specialized information service department for European Statistical Information (ESDS) Objective: Help users to browse the Eurostat website as well as to find the statistical information they need. The service is offered in both Spanish and English. Available: Users can contact Infoeuropea: By phone – By email from the Eurostat website – By email from the INE website 6

7. Infoeuropea: Some data Total number of support requests(Increase: 22.9%) Internet dissemination: Serving and publishing data / Contact with users 7

8. Infoeuropea: Some data Number of support requests by user type Sept 06 – Oct 07 Internet dissemination: Serving and publishing data / Contact with users 8

9. Infoeuropea: Some data Number of support requestsby language Internet dissemination: Serving and publishing data / Contact with users 9

10. Infoeuropea: Some data Percentage of support requests by request handling Internet dissemination: Serving and publishing data / Contact with users 10

11. Infoine 11

12. Internet dissemination: Serving and publishing data / Contact with users • What is Infoine? • Infoine is not merely an e-mail address. • Infoine is much more than that. It is a form designed to help our website users obtain the information they need. • It is an in-house Java application together with an Oracle database. • This form can be accessed from any webpage at www.ine.es 12

13. Internet dissemination: Serving and publishing data / Contact with users • Infoine: Advantages over e-mail contact • Avoid SPAM • Robots or spiders can’t fill in the form • Only interested users fill in the form • The management of the information is much easier and faster • 30 Querys instead of hundreds of e-mails a day • Less resources needed • We’ll work on the information we have got from the requests, • and…after that job we’ll know much more about our visitors 13

14. Infoine: Three fields of the form are compulsory Data Protection Agency control Users want to know, not to tell Internet dissemination: Serving and publishing data / Contact with users Internet dissemination: contact with users 14

15. This is a correctly filled in form. When a user sends it, a register is added to our database. With our analysis tool, we can obtain several reports. Let’s see an example Graphs by topics demanded Tiempo de respuesta Respue 15

16. Once logged in, this is what we can see Analysis tool: a JAVA application with internal restricted access An interface developed to search, count, list and make reports using the information about requests collected in our database An example… 16

17. Our selection was: Germany, Economy and Answered Select a country Select a subject Select a situation 17

18. As a result of this selection we have the list with all the consultations (66) received and answered through Infoine from Germany, about Economy from March 2004 until today 18

19. Hidden for personal data protection reason Another example with Germany and Education 19

20. And this is the answer we sent This is the question we received Our commitment is to answer the standard requests in 24 hours and the complex requests in 72 hours 20

21. This is the Infoine report page. From this place, we can obtain four reports within the previously selected dates (In this case, from 1 January 2007 to 31 December 2007) By month -- By subject -- By country -- By province 21

22. By month By subject Demography Economy Elections LFS CPI Others 22

23. By country (About 85% come from Spain) Germany ….144 France ….96 UK….121 Italy…..70 USA ….92 23

24. Is all this worth the effort? 24

25. Internet dissemination: Serving and publishing data / Contact with users Is all this worth the effort? At the end of the day we can look at the results of our job and the answer to that question must be a clear ‘Yes, of course’ Because the dissemination of statistics on the Internet is on the rise And … to support this, let’s see some data 25

26. Internet dissemination: Serving and publishing data / Contact with users Definition of Page View *: A request successfully served by the web server to view a page. Supporting graphics and other individual items that make up a page are not counted. Typically, only requests for html, htm, cgi or asp files are counted. (* Eurostat source) 26

27. Internet dissemination: Serving and publishing data / Contact with users Definition of Visit *: All the actions that a visitor to a web site performs, from the first hit to the last hit. A visit is considered to have ended when the visitor has not performed any actions within a time interval of 30 minutes. Multiple visits per visitor have to be counted. (* Eurostat source) 27

28. Internet dissemination: Serving and publishing data / Contact with users Definition of Publication consulted/downloaded *: A successful consultation/download of a publication in pdf, doc, xls, rtf or zip format. (* Eurostat source) 28

29. Internet dissemination: Serving and publishing data / Contact with users Thank you for your attention 29