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Market Research Services – What Is CATI Research And Its Advantages

<br>CATI surveys are very common and are frequently used quantitative research approach. CATI research methodology is one of the most popular methods in market research for data collection.

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Market Research Services – What Is CATI Research And Its Advantages

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  1. Market Research Services – What Is CATI Research And Its Advantages?

  2. CATI – Computer Assisted Telephone Interviewing is a type of study in which an interviewer reads the questionnaire on the computer screen before inputting the responses of the participants as they go. CATI research methodology is one of the most popular methods in market research for data collection.

  3. In simple words, CATI is the method of conducting proper research on the basis of an online questionnaire set up on the computer. The interviewer will generally ask the candidates to give their responses for it. Market research, is basically a telephonic interview based on an online questionnaire – for example, B2B market research or consumer research.

  4. Since there are many research types and conducting the research effectively is a difficult task, you can hire market research services. The professionals will conduct the research on your behalf and offer all the data. They will provide you with the raw data as well as important insights. Hence you can make it easier to find the result of the research.

  5. With the use of new technologies, data gathering has become easier. Especially it’s easier with the AI. Since research is important for every company they try to manage both the research and the business. but not all the companies succeed in this task. Hence, if you wish to get a proper result, then hiring market research services will help you achieve it.

  6. The professionals in the company will handle the B2B market research while you can concentrate on the business. Especially they will use the CATI research methodology on your recommendation. CATI surveys are very common and are frequently used quantitative research approach.

  7. CONTACT US PL 400 00181 HELSINKI +358 50 4068 796 heidi.laitinen@epsi-dc.com www.epsi-dc.com

  8. Thank You

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