IPW2011 2R3 CSTJ.

1. IPW2011 2R3 CSTJ.

2. Group Name: CSTJ Group Members: Celine Sabrina TianYi Jane.

3. Product WALK-A-BRELLA!

4. Aim Our targeted audience for our product is the elderly who have walking disabilities. The elderly face many problems such as forgetfulness, weak bones, and weak immune system. Because some of these problems cannot be solved medically, our product will be able to help the elderly to walk easily and at the same time conveniently have an umbrella by their side.

5. Product The walk-a-brella is basically a walking stick and a pouch with an umbrella attached to it. It is lightweight, stable and the size is suitable for the elderly. It is especially useful during unfriendly weather conditions. Rain or shine, the walk-a-brella will never fail to protect you from the unpredictable weather.

6. Product We chose to make this product because we want the elderly to have access to an umbrella easily and fast before getting affected by the weather and at the same time, using the waking stick to walk easier. In conclusion, this product is suitable and useful for the elderly as they are weak and frail and often forget to bring their umbrellas along. So, we hope that with this product, we are able to solve part of their problems.

7. SCAMPER SUBSTITUTE- Change how to put the umbrella with the walking stick. COMBINE- Combine a walking stick with an umbrella. ADAPT- How the product can adapt to the weather. MODIFY- Modify the looks. PUT TO OTHER USES- Used as a walking stick and at the same time an umbrella. ELIMINATE- Sharp edges and dangerous points. REARRANGE- The materials to make it neater.