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A.P. Psychology

A.P. Psychology. The “Rap” Attendance/Seating Course Overview/Expectations The Book – Myers Psychology (online edition) https://highschool.bfwp bu.com/launchpad/myersap3e/11199854 Sign in using an active email account Access code: j4p-34wa-3nkfzytag Assignment

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A.P. Psychology

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  1. A.P. Psychology • The “Rap” • Attendance/Seating • Course Overview/Expectations • The Book – Myers Psychology (online edition) • https://highschool.bfwpbu.com/launchpad/myersap3e/11199854 • Sign in using an active email account Access code: j4p-34wa-3nkfzytag • Assignment • Read and take notes on the Prologue. Complete assigned work (online) Be prepared for an abbreviated test end of next week (Summer readings are ‘fair game’)

  2. A.P. Class (College Board) • AP Class – Join Section • Period 2 Access Code #3ZNKPX • Period 3 Access Code #YWE3Q3 • Review site/resources

  3. Summer Reading * Stephen Pinker • Pinker, Stephen. The Mystery of Consciousness • Explain how our understanding of consciousness has changed in recent years.  What intriguing questions remain?   In what ways has this discussion affected your view of “consciousness?”    • Who is Stephen Pinker and what are his areas of academic focus and intellectual accomplishment? • Pinker on Free Will • Edge Pinker Bio

  4. Summer Video * V.S. Ramachandran • Ramachandran, V.S.  Your Mind • What three disorders/phenomena does Ramachandran use to discuss the functioning of the human brain/mind?  What is his overarching point?  • Who is V.S. Ramachandran (if interested consult the New Yorker article on his contributions to the field of psychology?) Brain Games • V.S. Ramachandran • Edge Ramachandran Bio

  5. Summer Reading * Walter Mischel • Lehrer, Jonah. Don’t • Describe Mischel’s Study. How did his early research become the basis of longitudinal research on delayed gratification?   • Describe Mischel’s cross-cultural research and more famous findings in the area of personality and situational influence. Mischel

  6. Summer Video * Dan Gilbert • Why Are We Happy? • What is Gilbert proposing? Describe several interesting research findings in the area of human happiness. Distinctions between natural and synthetic happiness? • What are Gilbert’s academic and intellectual bona fides? • Dan Gilbert • Edge Gilbert Bio

  7. An Introduction to Psychology • One Definition for Psychology • The science of human behavior (what we do) and the mental and physical processes that underlie our behaviors (sensations, perceptions, dreams, thoughts, beliefs, feelings, etc.,)

  8. Key Figures and Ideas in Early Modern Psychology • Wilhelm Wundt and Structuralism (Lab in Liepzig) • Structuralism used introspection - American Titchener • Functionalism and William James Principles of Psychology (1890) • Mary Whiton Calkins paired associates techniques, first female president of APA (1905) • Margaret Floy Washburn Ph.D (1908) • Edward Thorndike animal learning experiments (1898) • Identify early contributors to the field of psychology by associating them with an accomplishment

  9. More Key Figures and Ideas in Early Modern Psychology • Francis Galtonheredity studies (1870s) • Hermann Ebbinghaus memory research (1885) • Alfred Binet and Intelligence testing (1905) • Russian physiologist Ivan Pavlov. Classical conditioning experiments (1906) • John B. Watson “Father of Behaviorism” (1913) • Austrian physician Sigmund Freud (1900) Personality, psychoanalysis and dream theory • Gestalt theorists emphasis on perception. M. Wertheimer, F. Koffka and W.Kohler • Identify early contributors to the field of psychology by associating them with an accomplishment (Mnemonic exercise)

  10. Major Psychological Perspectives • Perspectives and Early Proponents • Behaviorism/Social Learning (early proponents Watson/Skinner/Bandura) • Psychodynamic (Freud/Jung) • Humanistic (Maslow/Rogers) • Cognitive (Piaget/Vygotsky) • Biological • Neuroscientific • Behavior Genetics • Evolutionary • Social-cultural • Describe the major focus (foci) of the broad perspectives in Psychology

  11. What the textbook says… • Perspectives and Early Proponents • Behaviorism/Social Learning (early proponents Watson/Skinner/Bandura) • Psychodynamic (Freud/Jung/Adler) • Humanistic (Maslow/Rogers) • Cognitive (Piaget) • Biological • Neuroscientific • Behavior Genetics • Evolutionary • Social-cultural

  12. Social-Cultural/Cross-cultural • Research of Robert Nisbett, Culture and Point of View • Indonesian Tsunami Tsunami and PTSD

  13. Contemporary Major Fields • Basic/Pure Research vs. Applied Research • Clinical/Counseling • School and Educational • Industrial/Organizational • Developmental • Personality • Social Distinguish between Basic and Applied Science. Identify the major applied fields in Psychology and be able to discuss their interests. What do they do?

  14. Industrial/Organizational Psychology • What are the goals of I/O? What do they do? • Some specific examples (More later…) • Reorganization -Theory Y (v. Theory X) • Team building • Quality circles • Flextime • Ownership incentives • Rule of seven • Ergonomics/Human factors Describe the applied field of I/O and give an example for each of the above concepts

  15. Consumer Psychology • Consumer Psychology – The use of psychology to influence consumer behavior. Specific techniques include test marketing (olestra), market niche, brand loyalty, packaging and aisle layout, product placement, sex sells and various propaganda techniques, e.g. bandwagon, testimonial and plain folks. • Absolut Vodka and distinguishing the indistinguishable • Wow! Chips, Olestra and “loose stools” • NeuromarketingRe-Thinking Jeffrey Goldberg Describe the goals of consumer psychology and provide an example in advertising for one of the above techniques

  16. Consumer Psychology

  17. Slightly better than “anal leakage” (proposed originally by the FDA)

  18. Environmental Psychology • EPs study the effects of one’s physical environment; temperature, light, population density, color, sound, etc., on one’s behavior. • SAD and natural light studies • Personal space (proxemics) Middlemist study • Noise: Stress and neurological effects • Odors and behavior SLG Describe the focus of environmental psychology and cite a research finding related to physical environment and its affect on behavior

  19. Other Subfields in Psychology… • Forensic Psychology • Sports/Performance Psychology • Community Psychology • EcoPsychology • Positive Psychology • Peace Psychology • Military Psychology • And more… http://www.apa.org/about/division.html?imw=Y

  20. Positive Psychology • Emerging and very popular field (emergent perspective?). Martin Seligman at UPenn • Dan Gilbert • Time Happiness • UPenn Authentic Happiness

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