1 / 7

FirstPage Marketing - Frequently Asked Questions About PPC

PPC (pay-per-click) advertising, also known as paid search marketing or SEM (search engine marketing), is the fastest way to get your business to the top of search results on search engines like Google and Bing. Have a look at the frequently asked questions for PPC. For more information; visit: https://www.firstpagemarketing.com/marketing-services/pay-per-click-advertising/

firstpagemarketingbc
Download Presentation

FirstPage Marketing - Frequently Asked Questions About PPC

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. FirstPage Marketing - Frequently Asked Questions About PPC Website Design, Development And Marketing

  2. Pay Per Click (PPC) • PPC (pay-per-click) advertising, also known as paid search marketing or SEM (search engine marketing), is the fastest way to get your business to the top of search results on search engines like Google and Bing. • Pay-per-click advertising will put your ads in front of people who are searching for the types of products or services your business offers. • Unlike other forms of advertising, you will only be charged for using paid search marketing when your ads are clicked on, allowing you to get more bang for your buck. • While pay-per-click ads often appear at the top of search engine results pages, PPC ads can also appear on other websites through the use of display network advertising and remarketing placements. Read More…

  3. PPC Frequently Asked Questions • Q - What is PPC? • PPC stands for “pay-per-click” advertising. It is a form of search engine marketing wherein a fee is paid by the advertiser each time their ad link is clicked. • Will Pay-Per-Click Ads Help with SEO? • PPC does not directly affect organic SEO ranking. Google has set up walls to keep PPC ads from adding to a site’s SEO; however, visitors to a site are likely to return, so it can still help SEO ranking in the long run. Read More…

  4. PPC Frequently Asked Questions • How Much Will I Get Charged When My Ad Gets Clicked on? • Cost-per-click (CPC) varies depending on how oversaturated browsers are with keywords relating to your website. The more businesses there are competing for PPC ad space, the more expensive each click is. • Will I Always Get Charged the Same Amount Per Click? • Not always. The amount charged is dependent on who else is bidding on your keywords, but it also depends on the quality score of your ads. Read More…

  5. PPC Frequently Asked Questions • What is Considered a Good Clickthrough Rate? • The average click through rate is 2% and anything above that would be considered good. A great target to shoot for is 5%, so tweak content and optimize the site until you have hit that mark. • Can My Ads Show up When People Search for My Competitors? • Absolutely! If you are using the right keywords, your ads will appear alongside your competitors. If they are not using ads or the right keywords, your ads might even appear first. Read More…

  6. PPC Frequently Asked Questions • How Can I Improve My Quality Score? • By creating targeted, relevant landing pages with fast load times, you can increase the quality of your website for both human visitors and search engine rankings. • Make sure that your chosen keywords are optimized on your landing page as well as in the ad, and to divide your ad campaigns into targeted, branded groups. • Make sure that your landing page is well optimized for your PPC campaign. Read More…

  7. Reach US Abbotsford Address:300 -34334 Forrest Terrace City: Abbotsford State: British Columbia Country: Canada Pincode: V2S 1G7 Phone Number: 604-870-8673 https://www.firstpagemarketing.com Langley Address: 200 - 8661 201 Street City: Langley State: British Columbia Country: Canada Pincode: V2Y 0G9 Phone Number: 604-866-2230 contact@firstpagemarketing.com

More Related