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Measuring Performance in the Voluntary and Community Sector. Dr Claire Moxham Manchester Business School c.moxham@mbs.ac.uk. Objectives of the Research Project. How can the performance of voluntary and community organisations (VCOs) be measured to the satisfaction of the stakeholders?
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Measuring Performance in the Voluntary and Community Sector Dr Claire Moxham Manchester Business School c.moxham@mbs.ac.uk
Objectives of the Research Project How can the performance of voluntary and community organisations (VCOs) be measured to the satisfaction of the stakeholders? • What are the drivers for measuring voluntary sector performance? (Why?) • What information do stakeholders require? (What?) • What performance measurement frameworks are used? (How?)
Overview of the Findings • Why measure? • VCOs are required to demonstrate accountability for spend in order to sustain trust and confidence. Public sector accountability is a key driver for VCO performance measurement • What is being measured? • Funders are focusing on measuring outputs rather than outcomes and impact • Larger VCOs have more capacity for measuring performance than smaller VCOs and appear able to negotiate strategic long-term funding arrangements with fewer funders and fewer criteria
Overview of the Findings • How is performance measured? • A range of performance measurement models have been developed which are not used in the voluntary sector • As VCOs have diverse funding arrangements a ‘one size fits all’ approach is ineffectual • Findings disseminated to all interviewees via an executive summary. 3 conference papers and 1 academic journal paper published, 2 academic journal papers in progress
Overview of the Methodology • Developed an understanding of the context through: • Review of literature (academic and practitioner) • Pilot study (4 VCOs in Manchester) • Developed conceptual model from the literature • Developed research question
Overview of Methodology • Embarked upon a multiple case study • Selected 6 VCOs (and their associated funders) using a ‘matched pair approach’ • Semi-structured interviews that were either tape recorded and transcribed or recorded using contemporaneous notes. Follow-up discussions over telephone or e-mail • 18 organisations took part in the study
Overview of the Methodology • Flow-charts developed to present the ‘story’ of each case study • The wealth of qualitative data was then pattern coded to group data into a smaller number of key themes and trends • Matrices were used to record the key themes from each case study and to detail the supporting evidence • Comparisons were made within and across the matched pairs in order to provide answers to the research questions