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Coastal Bend Area Combined Federal Campaign 2013

Coastal Bend Area Combined Federal Campaign 2013. Agenda. What is the CFC? 2012 Campaign Results 2013 Key Focus – Employee Participation and Using Top 10 Techniques CFC Leaders Roles Campaign Tools & Resources Group Meetings 3 P’s of a Campaign. What Does it all Mean?.

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Coastal Bend Area Combined Federal Campaign 2013

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  1. Coastal Bend AreaCombined Federal Campaign 2013

  2. Agenda • What is the CFC? • 2012 Campaign Results • 2013 Key Focus – Employee Participation and Using Top 10 Techniques • CFC Leaders Roles • Campaign Tools & Resources • Group Meetings • 3 P’s of a Campaign

  3. What Does it all Mean? OPM Independent Organization Undesignated Designated Agency Federation Charity List LFCC PCFO Federal Employees

  4. CFC Organization OPMOffice of Personnel Management…oversees the program and writes the regulations LFCC Local Federal Coordinating Committee…group of local federal officials responsible for CFC in their community PCFO Principal Combined Fund Organization…local organization contracted to manage CFC In the community Agency Not-for-profit organization that provides human health and welfare and other services Federation Group of these voluntary not-for-profit agencies who have agreed to band together Independent Organizations A not-for-profit agency that is on its own Charity List Official list of charities available for designations in the local CFC

  5. CFC Key Features CHOICE– 2,549CHARITABLE AGENCIES 122 LOCAL Agencies 2,019 NATIONAL Agencies 408 INTERNATIONAL Agencies CONVENIENCE– USE PAYROLL DEDUCTION (PRD) Once-a-year In-the-workplace Low Administrative Cost – 8.6% (Coastal Bend) CONFIDENCE– EVERY AGENCY PRE-SCREENED FOR: Fiscal Soundness - Program Integrity Management Expertise. No affiliation or link to terrorism • CFC is a donor designation campaign… Donations are distributed ONLY to the charities the donor designates • You select agencies that reflect your beliefs, values & concerns

  6. Coastal Bend Area – CFC2012 Results • CFC in the Coastal Bend Area: • Made up of 4 local Federations with over 100 agencies • Raised $1,270,666 for charitable agencies • Average Gift: $312.43 (CFC Ave $284) • Participation Rate: 37.9% (CFC Ave 23.6%)

  7. Dollars & Donors

  8. Federal Employee Participation in CFC 2012 Total Number of Employees: 10,731 Employees Participating 4,067 Percent of Total 37.9% Employees Not Participating 6,664 Percent of Total 62.1% If 10% of non-participants gave the average gift of $312.43 = $208,078 If ea non-participant gave $5/month = $399,840 $5…..Starbucks…..burger….beer….redbox… Eliminate: diabetes, homelessness, hunger, abuse, cancer…..

  9. 2013 CFC Key Objective • Increase Participation • 6,664 non-contributors in 2012 • A goal of meaningful contact should increase participation • #1 reason people don’t give … not asked • An informed employee generally gives • Over 2,600 CFC approved agencies … something for everyone • Sequestration decisions will definitely challenge this year’s campaign • Positive vs defeatist attitude

  10. Steps for a Successful CFC Campaign Visible Commander/Agency Leader Support Establish an enthusiastic CFC Committee (and use your Loaned Exec) Communicate CFC Message and Campaign Plan with Leadership Team Develop a Plan with realistic Timetable and Goals -What gets measured gets done! Promote/Publicize Your Campaign - Repetition is key to keeping it active Hold a Campaign Kickoff Event Ask all Employees for a Gift - Group meeting, then personal visits w/ follow-ups Always remember to Say “Thank You” Debrief Committee - solicit recommendations for improvements Plan Mid-Year Engagement

  11. Coordinator & KeyWorker Responsibilities • Plan and implement a campaign designed to achieve or exceed your organization’s goal • Coordinate & Report campaign progress to Commander/Director and CFC office • Oversee the administration of the CFC in your organization • Identify and train Key Workers to carry out the campaign plan • Work closely with Loaned Executive • Verify accuracy and completeness of pledge cards prior to turn in • YOU are the Key to a successful campaign!!

  12. The Group Presentation • The most efficient way to tell the CFC story Sets the tone for the campaign • EASIEST WAY TO: • Contact people • Deliver a brochure and pledge card • Have Senior Executive express support • Have agency speaker encourage participation • Answer questions donors may have

  13. The Group Presentation The Presentation (@20 minutes) Coordinator or KeyWorker (Welcome Remarks) 2 min Senior Executive (Remarks) 4 min Agency Speaker (Thank You / Remarks / Story) 5 min Loaned Executive (Remarks) 5 min • Coordinator (Why/How to Participate / Questions) 3 min • Coordinator (Concluding Remarks / Thank You) 1 min

  14. 3 “P’s” to a Campaign “The Nuts & Bolts of Giving” • Planning • Pledging • Processing

  15. Planning 1 of 2 • Read the Campaigner Guide (the how-to source) • If possible, contact 2012 KeyWorker(challenges & successes) • Meet with your Commander/Senior Executive! • Unique opportunity for 1 on 1 to discuss goals, strategy, as well as to ensure leadership involvement and support • Determine unit campaign period (around operational schedule) • Analyze unit campaign history (available from Loaned Executive) • Develop a Plan (available in Campaigner Guide) • Identify Key Workers (one for 30-50 employees) is ideal

  16. Planning 2 of 2 • Meet with your Loaned Executive (LE) • Can help w/ best practice campaign ideas, assist with Key • Worker training, schedule agency speakers, etc.. • Secure campaign materials (check for correct quantity) • Use posters (2 weeks prior / advertise campaign dates) • Send e-mails, use newsletters, post events on shared calendars • Schedule group presentations (Include Senior Executive and agency speakers) • Consider a “Kick-off” event • Consider “Fund-raising” events (at end of campaign)

  17. WAYS TO GIVE PAYROLL DEDUCTION CASH or CHECK HOW TO GIVE CONFIDENTIAL GIFT DIRECT TO KEY WORKER DESIGNATE LOCAL UNDESIGNATE Services provided in the Corpus Area or throughout Texas TO ALL AGENCIES Shared among all agencies proportional to the amount they received in designations Services provided throughout U.S.A. Select individual agencies or enter “11111” to give to all International agencies PledgingDonation Options NATIONAL INTERNATIONAL

  18. Agency Listing Charity Brochure • Table of Contents • CFC Information • Alpha Index of Charities • Local Charities • National Charities • International Charities • Suggested giving guide

  19. Agency Listing • Information in Charity Brochure • Charity Code (use current list – 5 digit codes • Charity Name • Phone number • Website address • EIN # (employer identification number) • 25 word description • Charity’s management/fundraising % • Taxonomy Code

  20. CFC FAQs How did the charities get in there? • Criteria in the federal register (regulations) • IRS determination of non-profit status (501c3) • Tax Form 990 • Financial Audit (revenues greater than $100,000) • All applications are screened by federal employees • OPM - Office of Personnel Management • National and International charities • LOCAL Committee • Local charities

  21. CFC FAQs Why designate? • Support charities of your choice • Undesignated goes to all charities that receive designations • There are charities that you may not support in the brochure • Probably best to designate your donation!

  22. CFC FAQs Did my money go to the charity I designated? • Data entries are verified • Database will not accept invalid codes • We will release your name to the charity unless authorized by donor by checking options box • The CFC is audited annually

  23. A Few Things to Consider… Payroll deduction • Easier to give • Allows donors to make a bigger difference • Starts January 2014 and continues through December (1 Year and automatically stops) End of Service Payroll deduction will automatically stop upon end of service Reservists/Guardsmen Giving is via cash or check (Depends on status) Contractors They may participate via cash or check

  24. The Bottom Line… DONOR CONFIDENCE Is The Foundation of CFC INTEGRITY Is The Cornerstone REMEMBER… We are handling people’s money. We must not compromise Donor Trust.

  25. Plan for Results… Act for Success! For Assistance Contact1) Your Loaned Executive, or 2) Shannon Chaves, CFC Directorschaves@healthcharities.org (361) 765-8964

  26. Campaign Tools/Resources • Website (coastalbendareacfc.org) • Campaigner Guide Charity Guide • Training Slides Campaign Video • Campaign Materials • Campaign Poster Thermometers • Charity Guide Pledge Forms • KeyPerson’s Report Envelope • LE/Coordinator/Key Worker Appreciation Certificates • Unit Awards • Loaned Executive

  27. Campaign Materials • Unit Awards • Eagle– 101% and above of goal • Gold – 75% - 100% of goal • Silver – 50.0 % - 74.99% of goal • Bronze – 38.0% - 49.99% of goal • Appreciation Certificates are available for Loaned Executives, Coordinators and Key Workers

  28. Donor Recognition Gifts • Military • Per Month Total Gift • $20 $240 13 oz. Glass Mug • $50 $600 16 oz. Double-wall Tumbler • $84 $1,008 Eagle Statue • Civilian • Per Month Total Gift • $20 $260 13 oz. Glass Mug • $50 $650 16 oz. Double-wall Tumbler • $84 $1,040 Eagle Statue

  29. Plan for Results… Act for Success! For Assistance Contact1) Your Loaned Executive, or 2) Shannon Chaves, CFC Directorschaves@healthcharities.org (361) 765-8964

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