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Marketing, promotion, and advertising, 2017

Marketing, promotion, and advertising, 2017. Branding. Branding is the key to identity. Marketing, promotion, and advertising, 2017. Irish Central Advertising campaign. Three Campaign Themes – 2 photos each – 6 ads linkd to our landing page. Embrace your Irish heritage

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Marketing, promotion, and advertising, 2017

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  1. Marketing, promotion, and advertising, 2017 Branding

  2. Branding is the key to identity

  3. Marketing, promotion, and advertising, 2017 Irish Central Advertising campaign

  4. Three Campaign Themes – 2 photos each – 6 ads linkd to our landing page • Embrace your Irish heritage • Join the voice of Irish America • Grow your Irish American Community

  5. Banner ad

  6. Landing page • When someone clicks on our ad – they will go to our landing page • Forms will go to organizer, office, webmaster, vice president • AOH Landing Page

  7. application • From the landing page, we can gather basic information or they can go to our application • The application will be the primary link on our new web page • Completed application go to organizer, Office, Webmaster and vp • AOH New Application

  8. Success = • Application • Local Recruiting of applicant • Vet applicant • Install applicant • Retain applicant

  9. Marketing, Promotion, and advertising, 2017 Social Media Guide

  10. Video content

  11. Social Media Guide • Stock AOH ads • How to promote to your local county • More bang for your buck • How to make a local ad or video

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