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斯柯达昊锐 市场调查报告

斯柯达昊锐 市场调查报告. Contents. 1. 受访者基本情况. 2. 昊锐优势. 3. 昊锐劣势. 4. 现状竞争力分析. 男女比例分布. 男 95%. 女 5%. 潜在客户年龄分布. 19% 34% 42% 5%. 女. 男. 18-30 岁. 31-40 岁. 41-50 岁. 50 岁以上. 最让人满意. 75.97%. 价格. 64.34%. 油耗. 59.69%. 舒适性. 58.91%. 其他. 最不满意. ( 단위 : 만원 ). 20%. 40%. 售后服务

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斯柯达昊锐 市场调查报告

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  1. 斯柯达昊锐 市场调查报告

  2. Contents 1 受访者基本情况 2 昊锐优势 3 昊锐劣势 4 现状竞争力分析

  3. 男女比例分布 男 95% 女 5%

  4. 潜在客户年龄分布 19% 34% 42% 5% 女 男 18-30岁 31-40岁 41-50岁 50岁以上

  5. 最让人满意 75.97% 价格 64.34% 油耗 59.69% 舒适性 58.91% 其他

  6. 最不满意 (단위: 만원) 20% 40% 售后服务 品牌 内饰 油耗 舒适度 质量 其他 外形 (18,122) (9,807) (7,984) (7,467) (10,266) (14,073) (7,810)

  7. 关于“三一五”

  8. 感谢观看 组员:金容安 唐梅 陈颖 彭惠敏

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