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Texas Instruments Digital Radio Overview

Texas Instruments Digital Radio Overview. Les Mable Digital Radio Business Development 15 th October 2004. TI at the heart of the Digital Revolution. Home Theater. Digital Radio. Portable Audio/Video. Digital Imaging. Performance Audio. HDTV. Bluetooth-enabled Products.

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Texas Instruments Digital Radio Overview

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  1. Texas Instruments Digital Radio Overview Les Mable Digital Radio Business Development 15th October 2004

  2. TI at the heart of the Digital Revolution Home Theater Digital Radio Portable Audio/Video Digital Imaging Performance Audio HDTV

  3. Bluetooth-enabled Products Internet Audio Digital Radio Cellular Phones Digital Amplifiers Cable Modem DSLModem Audio DSP chips, Digital Jukebox Radio Modulation/ Demodulation Digital Audio Open, Programmable DSP Platform• Software• Analog• RF Applying Experience in Digitising Consumer Electronics to Digital Radio

  4. The leader in software defined radio for Eureka 147 DAB for both transmission and reception Defining the HD Radio standard and working with TI on receiver implementation for the US market Partnerships with Digital Radio Market Innovators • Digital Radio Focus (dedicated business unit, TI Houston) • Major partnerships (broadcasters, manufacturers) • TI technology powering current products • Involvement in digital radio standards development

  5. DRE200 Baseband DRE201 MP3+DAB DRE310 Baseband Analog (RF+ADC, DAC, Amp...) Analog (ADC, DAC, Amp...) DRE311 MP3+DAB • Lowest system cost and power in the industry • Currently used in DAB radios for Home, Battery handheld, Car, PC • DRE20x supports Hitachi and Atmel RF (also others) • DRE200-based modules available from module makers • DRE201: MP3 playback • More features (recording, multiple services, USB, RTC, etc) • DRE31x works with a range of RF solutions • DRE311 offers MP3/WMA playback from SD/MMC or CD • First products on sale in 4Q04; Module designs also available • Ideal for next generation “smart” radios TI DAB Solutions Today Performance / Features

  6. Digital Radio Block Diagram • Key functions defined by software • Allows product development to track evolving standards • Allows re-use of silicon design bringing greater economies of scale to markets • TI can offer a range of complementary analogue products, bringing further cost advantages • Local and direct engineering support to developers • DRE based modules available from module makers DAC ADC RFFront End Synchronization Timing FFT, Demux & Ch Decoder DeInterleaverViterbi System ControlFIC Decoding Compressed audioor digital data Audio & PADDecoder User Interface PowerAmp DAC Single Chip TIDRE DBB Packet/ Stream Mode Decoder Flash Power MusicTraffic WeatherStocks

  7. Key Matrix +5V power supply DAB / FM Antenna LCD Module Amplifier and speakers Module makes DAB/FM Radio very simple

  8. DAB/FM DAB/FM Portable DAB/FM Rewind L-band DAB/FM Automotive DAB/FM Record / EPG Multimedia New module designs enable new products with enhanced features

  9. Invisible delay TI-based DAB Enabled Products

  10. TI DAB Summary • TI’s DSP and Analog solutions play a key role in an increasingly digital world • A leading supplier for DAB Silicon, and growing much faster than the DAB market – over 1 Million DRE chips shipped to customers • Approx 40 different DRE200 based DAB products on sale today in the UK, mainland Europe and Asia • TI is already shipping next generation silicon to DAB radio manufacturers • TI is the market leader in the US based HD Radio market • World-wide support to developers and manufacturers alike • TI has a wide range of DSP, Analog and RF technologies allow TI based Digital Radio technology to become the solution of choice for the future

  11. Thank You

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