1 / 9

Tiara TV The World’s First Halal Lifestyle Channel

Tiara TV The World’s First Halal Lifestyle Channel . Media Buying Plan. Impulse to buy generated by the program is converted into immediate sales by offering special discounts when purchased during the show.

haruki
Download Presentation

Tiara TV The World’s First Halal Lifestyle Channel

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript


  1. Tiara TV The World’s First Halal Lifestyle Channel Media Buying Plan

  2. Impulse to buy generated by the program is converted into immediate salesby offering special discounts when purchased during the show. Existing TV channels advertise only during commercial breaks, while Tiara TV does product placement inside its programsand viewers stick-ability is ensured by discount offers. • Tiara TV is specially designed to promote and sell halal or syariah compliant products and servicesonly. • Tiara TV is your niche premium advertisingplatform at amazingly affordable rates. • We showcase your products and services creatively in our programs and sell it on tiaratv.com, our on-line shopping portal. • You may sell products, discount coupons, memberships, packages and value added services • 2300 – 2400 hours • TVC Rate: Category C • RM4,000 / 30 secs • 1400 – 1500 hours • TVC Rate: Category D • RM3,500 / 30 secs

  3. Join our show now • Book by 1st March 2014 FREE One Whole Year WEBERTISING for early bird discounts !!! FREE Brand / Logo mentions Call us for Special and Customized package and programs GREAT VISIBILITY for your MONEY FREE TV Ads Spots FREE 3 mins Infomercials BIG $aving$ !! At least TWO program REPEATS FREE FREE Crawlers and Banners And many more… Our TV Programs Varieties • Documentary • Travelogues Hurry!! Limited to first 50 bookings only • Cooking Shows • Reality Shows • Home Deco • Beauty • Dramas • Business & Finance • Fashion • Talk Shows

  4. Target Audience • 1400-1500hour: • Female Age 25 – 45 • High purchasing power • Career woman • Housewives / SOHO Biz Woman • Technology savvy • 2300-2400 hour • Family, Male and Female 25 – 45 • Working adults

  5. TV Program Sponsorships

  6. Product Placements Terms and conditions apply Premium rates applicable on special events or programs Prices quoted may be amended and are not inclusive of applicable government tax

  7. Benefits to the Organisation Intangible Benefits Creating more awareness among Malaysians through 60% household television penetration …. And turn IMPULSE into SALES Promotion in all marketing collaterals to promote the programs and the organisation Brand/Logo mention in all PR announcements Brand/Logo mention in all cross media promotions through Print media, TiaraTV Website & Social Networks Banner, Logo Sticker on Official Transport, ground location A&P and outdoor advertising (if any) Brand/Logo on merchandise/souvenir items ; mugs, t-shirt, pen, cap etc. Brand/Logo on CD/DVD that may be created after broadcast Celebrity Host as Ambassador

  8. Thank you for Sponsoring our Program!! • Tiara TV is a multi-faceted, family-oriented entertainment TV show. “We want to create more successful entrepreneurs, translate products, branding into sales and growth through many interactive product placement opportunities. • If you really want your brand to take off, sponsoring a TV program can be a great launch pad. • TV Sponsorship offers varied and vibrant content and gives your brand the opportunity to become affiliated with a programme, bringing it closer to the heart of the show’s fans. We offer fully-integrated partnership opportunities including bespoke online, mobile and licensing activation. • Sponsoring a show allows you to place a series of short credit sequences around a programme, which feature your logo and message. It is possible to sponsor a single programme or event or a themed package and the length of sponsorship can also vary. In a nutshell: • Deliver stand-out in a cluttered market • Build brand fame • Raise awareness • Shift brand perceptions • Influence purchase decision • Convert impulse to buy into sales through our on-line shopping • Guarantees a prime position and maximum visibility to your chosen target audience. To find out more about sponsorship please contact one of our sponsorship team staff.

  9. ~Thank you • for helping us • produce TV programs • that will make • huge differences • in • Halal Economy~ • Tiara TV • Global Halal Support Centre • G.02, 1 First Avenue • Persiaran Bandar Utama • 47800 Petaling Jaya • Selangor DarulEhsan • Malaysia • +603 7965 5555 •  +603 7965 5480 •  www.tiaratv.com Tiara TV Media Sales Zalira 019 333 1883 Tiara TV is managed by Time Asia Productions (M) SdnBhd (867750 V)

More Related