Zero to Cloud in Hours using Enterprise Manager 12c

2. Zero to Cloud in Hours using Enterprise Manager 12c ShaileshDwivedi Director Product Management

3. Program Agenda • Enterprise Cloud • Oracle’s Cloud Management Solution • How it enables “Zero to Cloud” • OSC Case Study

4. Total Cloud Control Integrated Cloud Stack Management Business-Driven Application Management Complete Cloud Lifecycle Management | | Simple and Automated Business Driven Self-Service IT

5. Enterprise Cloud: What it is, What it is NOT Enterprise Cloud is… Enterprise Cloud Is NOT… • Transformation of IT through consolidation, standardization, and automation • Covers the breadth and depth of the data center • Physical and virtual systems • IaaS, PaaS, applications, business process and activities • Runs mission critical applications • Must reduce cost and complexity, deliver better QoS • Vanilla IaaS that just allows users to spin VMs on demand • Has no understanding of application • Can't run mission critical applications or requires them to be re-coded • Requires a complex maze of tools and an army of support staff

6. One Cloud solution does not fit all How can I deploy my Java App and manage its runtime I need a bunch of Linux hosts for my Financial Simulation I just need a database Schema I need to clone my Database for Functional testing How can I deploy my E-Business Suite environment for testing?

7. Broadest, Most Complete Range of Enterprise Services Self-Service Access, Metering and Chargeback, Policy Based Elasticity Database Cloud App 1 App 2 App3 Java Platform DB DB DB VM VM VM Any physical or virtual platform Any physical or virtual platform Database-as-a-Service (DBaaS) Java Platform -as-a-Service (JPaaS) Infrastructure-as-a-Service (IaaS) OVM, Sparc containers and LDOMs Increasing Enterprise Value

8. Complete Cloud Lifecycle Management • 1. Plan & Setup the Cloud • Capacity & consolidation planning • Asset discovery • Bare-metal provisioning • Policy setup • 4. Meter, Charge, Optimize • Metering resource utilization • Chargeback/Showback • Optimize performance, capacity, QoS Applications and Business Services Platform as a Service DBaaS MWaaS Infrastructure as a Service • 3. Manage & Monitor the Cloud • Auto-scaling • Full stack management • End-user, business-level, app monitoring • 2. Build, Test & Deploy Appson the Cloud • Packaging apps as assemblies • Testing applications • Self-service provisioning

9. Oracle Enterprise Manager 12c Plan & Setup the Cloud Environment • Identify all IT assets (cloud building blocks) • Plan resource consolidation • (P2V, P2E, DBs, Apps..) • Set up centralized software library • Define cloud topology • Setup shared resource pool, define cloud zones • Setup cloud services • Service catalog (IaaS, DBaaS, PaaS,) • Setup self service access • Quotas, access rules, reservation policies • Chargeback • Cloud Lifecycle Management • Applications and • Business Services Plan Optimize Setup Meter & Charge • Platform as a Service Build • Database as a Service Manage • Infrastructure as a Service Test Monitor Deploy

10. Consolidation Planner • Target resource utilization and configuration data extracted from Enterprise Manager repository • CPU, memory, storage, network • Over a representative period • Administrator specifies servers and constraints for workload migration • Physical-to-Virtual, Physical-to-Physical, Physical-to-Engineered Systems • Existing/planned servers • Business/technical constraints • Reports detail how consolidated workloads would perform on target servers

11. Enterprise Cloud Architecture Cloud Management Layer Self service APIs Chargeback & Capacity Planning Service Catalog Policy Manager (SLA Mgmt, DRS, DPM) Software Library Chargeback and billing APIs Config. Mgmt. Provisioning Monitoring Zone A Zone B IaaS Resource Pool DBaaS Resource Pool MWaaS Resource Pool Storage Array Storage Array Cloud Infrastructure Layer

12. Guided, Automated Cloud Setup From Bare Metal to Self-Service Cloud Infrastructure Administrator Self Service Administrator Provision Bare metal Hypervisor or underlying infrastructure software for DBaaS/PaaS Configure Storage and network (VLAN) Create Resource Pools Define Zones based on functional and operational boundaries Configure Software Library Define Cloud Services Assign quotas to Users and Roles Define access boundaries (map roles to zones) and placement rules Setup Chargeback Plans Publish Service Catalogs 1 1 2 3 2 3 4 4 5 5

13. Service Catalog Setup • Service Templates based on • Assemblies for Oracle VM environments • Deployment Procedure for Physical

14. Oracle Enterprise Manager 12c Build, Test & Deploy Applications • Package complex multi-tier applications • Self-service deploy the application, database or any underlying infrastructure • Define automatic application scaling policies Cloud Lifecycle Management • Applications and • Business Services Plan Optimize Setup Meter & Charge • Platform as a Service Build • Database as a Service Manage • Infrastructure as a Service Test Monitor Deploy

15. Assemblies: Package Multi-Tier Enterprise Apps Capture Complete Application Topology Package Into Single Assembly Oracle Virtual AssemblyBuilder Studio Metadata

16. Oracle Virtual Assembly Builder Studio • Create and customize appliances • Create assembly blueprint • Define vNIC and vLAN bindings • Define volume configuration (local, remote, shared) • Add custom configuration scripts • Customize late-binding properties • Manage deployment plans • Create single deployable archive (OVA) and export to Enterprise Manager • Designer tool for Architects

17. Assembly Deployment Assembly Archive OVABStudio 1 2 OHS 4 Assembly Admin creates assembly Deploy,undeployassemblies OHS OHS WLS Uploadassemblies 3 Oracle Enterprise Manager WLS WLS WLS Coherence Coh Coh 5 DB OVM Manager Discover application components and assembly topology with EMCC Software Library Reference system OVS Linux x86 H/W x86 H/W OVM Resource Pool

18. Self-Service Portal • Out-of-Box, Self-Service Portal • Part of the base product, no additional setup required • Rich service catalog • VM Templates, Assemblies • Database service • Java applications • Full Operational Control • Start/Stop Services, Request additional resources, Backup/Restore • Monitoring, Scale-up, Scale-down • Chargeback information • Quota monitoring • Programmatic Access using APIs • RESTFul APIs, CLI and Client-side bindings

19. Cloud API and CLI • RESTful cloud APIs • Support for multiple models: IaaS and PaaS • Simple cloud resource model to program against • Contributing to DMTF cloud CIMI and CAMP standards • Includes Operations such as: • List published service templates • Deploy cloud services • Perform administrative tasks such as start/stop resources • APIs can be wrapped with CLIs

20. Self-Service Portal Customization Customized logo and look and feel

21. Policy Based Automatic Scale-up & Scale-down • Dynamically allocate resources based on pre-defined policies • Out-of-box policy authoring capability combining metric thresholds with actions • Schedule based • Invoke actions based on schedules. Example: Quiesce VMs on weekends • Performance based • Scale out and scale back actions to support Capacity On Demand

22. Oracle Enterprise Manager 12c Monitor & Manage Cloud Operations • Resource utilization and user requests monitoring • Centralized tracking of software assets and applications running in the Cloud • Automatic monitoring configurations of applications deployed in the Cloud • Incident and problem management • Configuration management • End-user and business-level service management • Application monitoring (app uptime, health, performance, app service level monitoring..) • Infrastructure monitoring (A2D, compliance..) • Complete operations management (backup, patch...) Cloud Lifecycle Management • Applications and • Business Services Plan Optimize Setup Meter & Charge • Platform as a Service Build • Database as a Service Manage • Infrastructure as a Service Test Monitor Deploy

23. Cloud Resource and Request Monitoring • Manage Cloud Zones and underlying resources • Server Pools, VMs, databases, Middleware) • Track resource flux, tenants, policy violations, etc • Drill down into individual resources for deeper monitoring • Monitor requests and failure rates and identify potential bottlenecks to remediate

24. Centralized Software Inventory Tracking Roll up by version, vendor, LOB, Cost Center, lifecycle status, location, department, etc. Centralized view of all software assets deployed in the cloud

25. Administration Groups & Template Collections • Automated Monitoring Setup ALL TARGETS Non-Production Template Collection Production Template Collection PRODUCTION Non-PROD Associate Associate Associate HCM SALES SALES HCM FINANCE FINANCE Target automatically added to group Monitoring settings auto-applied to target: Union of monitoring settings from Production Template Collection and Finance Template Collection Set target property values Finance Template Collection New Target

26. 24x7 Service Management by DevOpsDashboards for Services & Infrastructure • Status summary across FA, Middleware, DB, and Systems • Health metrics for each target • Incidents and alerts • Organized by groups for easier administration Apps Middleware/ Database Infrastructure Services

27. Incident Manager • View, manage, diagnose and resolve incidents from one central console • Support for incident lifecycle operations • Assign, acknowledge, prioritize, track status, escalate, suppress • Notify and open helpdesk ticket • Integrated Oracle expertise • Access to My Oracle Support (MOS) knowledge base • Accelerates incident and problem diagnosis and resolution • Manage by Incidents • Significant events • Combination of events related to the same issue (e.g. events raised from database, host, storage)

28. Service Management: Executive Reports

29. Oracle Enterprise Manager 12c Meter, Charge & Optimize Services • Meter resource utilization and cloud usage • Optionally chargeback to application owners, end-users, and/or business departments Cloud Lifecycle Management • Applications and • Business Services Plan Optimize Setup Meter & Charge • Platform as a Service Build • Database as a Service Manage • Infrastructure as a Service Test Monitor Deploy

30. Metering and Chargeback • App-to-Disk Resource Metering • VM Guests, Database, Web Logic Server, Host • Composite Target: aggregation over supported target types • CPU, Memory, Storage, Network Bandwidth • Database transactions, SQL Executions, etc. • Mid Tier resource usage • Application/Activity metering (planned) • User Defined Chargeback Plan • Usage-based items (Resource and Activity) • Configuration-based items • Fixed-cost items

31. Chargeback Metrics

32. Chargeback Reporting Chargeback Administrator Self-Service Portal User Line of Business User • Rollup based on LDAP hierarchy • Summary and Trending reports for Usage and Charge • Drilldowns • Integrate with BI Publisher • Generate Reports in variety of formats • Excel, Word, HTML, PowerPoint, PDF • Email or FTP reports • Charge Trend reports broken down by resource • Selectable detail levels • Charge Plan configuration

33. New Features

34. Schema-as-a-Service Self-Service Ultimate Consolidation of Databases • Shared database deployment model enabled through self-service • Each application user gets one or more database schema(s) • Service level guarantee through Database Resource Manager • Security isolation through Database Vault • Integrated with Pluggable Databases DBA Application Users Admin

35. Instant Cloning Database Provisioning in Minutes • Secure and functional DB copies can be created • User can create multiple copies for functional testing without consuming space • Cloud users can create snapshots and “time travel” to earlier versions Production Test Masked Data Pump File 010010110010101001001001001001001001001001001000100101010010010010011100100100100100100100001001001011100100101010010010101010011010100101010010 Subset and Mask • Leverage storage copy on-write technologies • Initial support for Sun ZFS and Netapp Storage • More than just storage Flexclone • Integrated configuration management (lineage and association tracking) • Storage aware “Metering & Chargeback”

36. Testing-as-a-Service • Automates Key Stages of Test Process • Leverages IaaS/DBaaS/PaaS cloud services environment provisioning • Minimizes Overall Testing Cycle • Currently, 50% of the testing cycle is consumed in setting up • Enables Self-Service Testing • Integrated with: • Oracle testing tools for load and functional testing • Enterprise Manager performance management for diagnostics • Designed for Private and Public Clouds • Deploy Test System • Build App &Staging Envt • Detect Bottlenecks • Reconfigure & Re-Test • Run Funct. Test • Run Load Test

37. Cloud Blueprint: Layered Cloud Services • Blueprint orchestrates creation of a “system” of connected service instances (example: VM, database, middleware) • Lists cloud resources that comprise the “system” • Parameterized configuration • Benefits – Automation for cloud users: • Promotes use of proven, standard topologies • Users get consistency, reproducibility, fewer errors

38. Customer successes

39. A global healthcare company Challenges • Reduced productivity of Dev/Test teams waiting for new Siebel environments • Longer release cycles for adding new Siebel features impacts competitive differentiation • Expense burden on the IT organization for adding additional hardware infrastructure • No accountability on usage of IT resources Implementation • Oracle VM 3.0.3, Oracle Virtual Assembly Builder (OVAB) 11gR1, Oracle Enterprise Manager 12c Cloud control, Siebel CRM 8.1.1 • Self-Service Provisioning • Metering and Chargeback Benefits • Greater IT agility in responding to requests from Dev, Test users • Reduced Siebel deployment time from 2 months to few hours • Granular control over how cloud users are metered/charged

40. HDFC Bank: DBaaS Challenges • Retail Assets infra sitting on 168 rack unit of expensive realty (DC) space • Obsolete existing storage, >5 year old with support challenges • Manual, error-prone tasks • Limited application partitioning and IO rebalancing Implementation • Cloud zones on Exadata and non-Exadata • Self-Service provisioning of RAC databases • Configuration Management features to supplement administrative functions Benefits • Reduced space consumption from 168 Rack units to 60 • System scalable to support upto 3x of the current business volumes • Batch time cut by 5x (reduced from 10 hours to 2 hours) • Reduced time-to-market of “New Offerings” of Loan applications • C-level visibility on IT resources

41. Oracle Solution Center (OSC) Challenges • All OSC environments were deployed on physical hardware • Each customer and activity used a dedicated environment • Environments would take hours or days to build and require complex, custom scripting to automate • Machine utilization was low: many physical environments would sit idle (but still consuming space, power, and cooling) when not in use • Requests for environments are serviced by Administrator(s) • Team of 4 systems administrators could only effectively manage a few dozen systems • Bringing public cloud activities back to Oracle • Some of our users had begun hosting on third-party public clouds such as Amazon, for the flexibility of self-service. • Bringing those users back into the OSC private cloud will protect Oracle intellectual property and customer data, while lowering operating costs Background The OSC is an Oracle and partner product showcase data center for Oracle’s Sales and Consulting organizations, established in 1997 Hosts many types of activities for Oracle’s field organizations • Proofs of concept: comprehensive tests of Oracle products in realistic production scenarios • Workshops: One-day hands-on training events to familiarize customers with Oracle technology and products • Custom demonstrations: overviews of Oracle products, tailored to a particular customer or scenario • Sandboxes: Evaluation environments for customers and Oracle field staff

42. Transition to OSC Cloud • Using Enterprise Manager 12c to provide a true private cloud (IaaS, Self Service) • Self service will allow most of our 400+ end users to manage their own VM provisioning and operations • OSC began implementing its cloud in 2005 with only 6 servers representing about 10% of weekly activities • Cloud utilization steadily grew over the next seven years • Now 90 % of our operations are virtualized. More than 1000 CPU cores and roughly 500 TB storage in our cloud environment, split between two data centers

43. OSC Cloud

44. Oracle Enterprise Manager 12cTotal Cloud Control for Enterprise Clouds Plan Optimize Setup • Unified and Automated Management Across the entire cloud stack, and across all cloud services - from a single product • Complete Cloud Lifecycle Solution Manage all phases of the cloud lifecycle • Business-Driven Clouds Application-aware clouds that automatically adapt to business services and activities Meter & Charge • Applications and • Business Services Build Manage • Platform as a Service • Database as a Service Test • Infrastructure as a Service Monitor Deploy

45. Graphic Section Divider

46. CON9530 - Oracle Enterprise Manager DBaaS: Database, Schema, or Terabytes of Data in Minutes: Monday, Oct 1, 4:45 PM - 5:45 PM, Moscone West – 3018 GEN11423 - General Session: Using Oracle Enterprise Manager to Manage Your Own Private Cloud: Tuesday, Oct 2, 11:45 AM - 12:45 PM - Moscone South - 103* CON9518 - Application-Aware Clouds Are No Longer a Myth, Thanks to Oracle Enterprise Manager 12c: Wednesday, Oct 3, 10:15 AM - 11:15 AM - Moscone West - 3018 CON9538 - Oracle’s New Testing Cloud: Next-Generation Self-Service Testing: Wednesday, Oct 3, 10:15 AM - 11:15 AM - Moscone West - 3020 CON9536 - Platform as a Service: Taking Enterprise Clouds Beyond Virtualization: Wednesday, Oct 3, 3:30 PM - 4:30 PM - Moscone West - 3018 For your calendars…