Top 6 reasons, why franchise is better than the independent business:

1. Start your own or buy a franchise? People love the idea of being self-employed and entering the marketplace with a proven business. Launching a new business without prior experience could be risky, whereas, buying a franchise can make you a successful entrepreneur. The market of franchise business is getting bigger and better. The primary reason is, franchise model is based on the worked-out formulas; operations, product procurement, marketing and many more. Here are the top 6 reasons, why franchise is better than the independent business: Economic Niche Economic niche is one of the key reasons why the number of franchise owners is increasing. In order to own a franchise, you need to spend a particular amount (+ miscellaneous expense), whereas, the expense involved in independent businesses are mostly based on the assorted suggestions. Due to lack of industry experience, independent business owners are likely to end up investing more money on the products and operations. The economic risk involved in independent business is much higher as compared to the franchise. Brand In order to maintain the integrity of the business, franchisors work on every detail of customer/consumer satisfaction and try to optimize the performance. People who buy a franchise have an advantage when it comes to branding and brand recognition. Franchisor carries the responsibility of cultivating the value of brand. This certainly gives upper hand to franchise owners when it comes to reaching potential customers. Business Ready Formula This (*Franchise) is a ready-for-business concept, where most things are dealt by the franchisors. From launch to support everything is maintained by the franchisors. They even provide training(s) to investors so that they can have a better understanding of business and its model. ROI Any new business takes time to build a customer base and brand reputation. Furthermore, initially, it requires huge capital for marketing and brand activities. Whereas, when you do business with a known brand you don’t have to start from the scratch. It’s easy for the franchisee to reach the target customer since franchise takes care of the advertising and promotional activities. The inflow of cash happens much faster in the franchise business. Competitive Advantage Franchise business gives you benefit over the local market, whereas, it takes time for the independent business to even reach the break-even point due to inadequate support (*or no support) and market awareness.

2. Support Franchise owners get pre-launch and on-going support from the franchisor, which helps them in launching and running the business successfully. On the other hand, independent business owners don’t get any support and they fail to meet the expectation. Asia’s leading IT training institute IIHT was started in the year 1993 and expanding its presence across the globe ever since. IIHT is a pioneer in providing advanced IT training and a hub to develop job-oriented talent. The vision of IIHT to become the Best Business Partner for the Best Franchise opportunities is to remain relevant to IT industry and IT Jobs.