Dr. Bob Duniway AVP Planning & Dir. of IR

1. Dr. Bob Duniway AVP Planning & Dir. of IR How are we doing? Key Benchmarks for Enrollment Management

2. Seattle University Masters level university 4,589 undergraduates and 2,895 graduate students Private Jesuit affiliated university It’s in Seattle!

3. Enrollment Management at Seattle University Year-to-year volatility in FYIC yield and discount rate pre-2000 FASAM in house model deployed for fall 2002 Steady increases in retention and graduation rates. New undergraduate strategic enrollment plan in 2012.

4. Benchmarking for Enrollment Management Provide a framework for thinking about benchmarking. Provide an overview to the key metrics in the enrollment pipeline. Give some specific examples of developing and using enrollment management benchmarks.

5. Benchmarking Options Metric values compared to something: Other institutions Selected peers or aspirant peers Similar institutions All institutions Your own institution History Subpopulations Goals you made up without context

6. Enrollment Metrics – Admissions Funnel

7. Enrollment Metrics – Admissions Funnel

8. Enrollment Metrics – Post Admissions

9. Enrollment Metrics – Financial Aid Tuition & Mandatory Fees Total Cost of Attendance Family Income/ EFC Need Total Grant Aid Net Cost of Attendance Unmet Need Institutional Grant Aid Discount Rate Average Loan Aid

10. Enrollment Metrics – Discussion Tuition & Mandatory Fees Total Cost of Attendance Family Income/ EFC Need Total Grant Aid Net Cost of Attendance Unmet Need Institutional Grant Aid Discount Rate Average Loan Aid Response Rate Conversion Rate Admit Rate Gross Yield Melt Net Yield 1st Term & 1st Year Credits Retention Rates Graduation Rates Post Graduation Results

11. Thank You Dr. Bob DuniwaySeattle Universityrduniway@seattleu.edu • Enrollment Management and Benchmarking, Ch. 3, • New Directions in Institutional Research Vol. 156, • Dec. 2012