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Marketing Committee Status and Plans

Marketing Committee Status and Plans. Spring EAB 2006. College of Engineering Advisory Board. http://aggieboard.blogspot.com/. World class webpage. January 2005 webpage is live April 2005 webpage is critiqued by faculty and Engineering Advisory Board Summer 2005 webpage 2 nd generation

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Marketing Committee Status and Plans

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  1. Marketing Committee Status and Plans Spring EAB 2006

  2. College of Engineering Advisory Board • http://aggieboard.blogspot.com/

  3. World class webpage • January 2005 webpage is live • April 2005 webpage is critiqued by faculty and Engineering Advisory Board • Summer 2005 webpage 2nd generation • September 2005—Statistics vs. comparison to Spring 2006 statistics • Industrial engineering students conduct usability study • Spring EAB meeting plan—next steps for upcoming year • Layout change • Industrial Engineering Usability Study--Focus on creating more informational web design, decreasing picture image use, and also re-arranging current menu bar depth

  4. Design Concept Templates Template1: Center, White and Yellow http://coeweb-jh.ncat.edu/staging/tmpl1 Template2: Center, Blue and Black http://coeweb-jh.ncat.edu/staging/tmpl2 Template3: Wide Screen of Template2 http://coeweb-jh.ncat.edu/staging/tmpl3 Template4: Wide, Blue, Tight http://coeweb-jh.ncat.edu/staging/tmpl4 Template5: Wide, Yellow, Blue, Light http://coeweb-jh.ncat.edu/staging/tmpl5 Industrial Engineering Usability Study--Focus on creating more informational web design decreasing picture image use re-arranging current menu bar depth Webpage Update www.eng.ncat.edu

  5. Sales Package • Review of possible content from various sources and benchmarks • Subgroup to brainstorm storyboard and content for constituent packages • George suggested use of Xerox services for printing / reproduction of materials to support the reunion timetable. • Subgroup to define schedule for completion • Tiered approach for target communities • Major tab for majors

  6. Printing of Sales Package • Production Timeline: May 2006  Editing June 2006  Final Copies Approved July 2006  Printing • Budget: • Sponsor: • May teleconference • Use Blog site for Editing

  7. Sponsorship of 2006-2007

  8. EAB meetings • Timeline: set meeting dates for fall and spring meetings • Fall 2006 proposed dates: Wednesday &Thursday, September 13th and 14th • career fair—September 13th and 14th • OR Later in September NOTE: Homecoming and Alumni Job Fair and Furniture Market Oct 19-22 • Spring 2007 proposed date: Monday and Tuesday, April 2nd & 3rd • NSBE? • Budget: $5,000 • Fall 2006 ______________ • Spring 2007 _______________

  9. College of Engineering Reception at Fall Career Awareness Program

  10. Printing of summer newsletter • College of Engineering, healthier, wealthier, and easier • Alumni Focus: Gretchen Horne • Budget: Eli Lilly sponsorship • Audience: Alumni 4,452 copies

  11. Engineers Week 2007 • Dates: February 19-24th, 2007 • donation of prizes      • consumer product giveaways • sponsorship

  12. Homecoming 2006 plans   Friday afternoon fundraising event • Printing of Save the Date cards • Mailing of Save the Date cards • Printing of Invitations • Mailing of Invitations • Web page registration • Calendar of Events • Department Open Houses • College of Engineering Reunion • Donation cards • Tent • Food • Tables and Chairs • Give aways

  13. FE Quiz Bowl 2006-2007 • Timeline: set dates for spring 2007 • Budget:

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